Traction Thinking
Subscribe
Sign in
Home
Notes
🧠 Deep Dives
🔀 The Pivot
▶️ Office Hours
🔀 Don't sell to users who can't buy
This week in The Pivot: you're not after feedback. You're after commitments.
Jan 12
•
JDM
1
Most Popular
View all
🧠 What your burn rate isn’t telling you
Apr 17, 2025
•
JDM
2
1
🧠 Deep dive — the 3 rules of startups
Aug 15, 2024
•
JDM
2
1
🧠 Congrats on your “traction” — here’s a participation trophy
Mar 20, 2025
•
JDM
4
2
Latest
Top
Discussions
🔀 Enthusiasm isn't validation
In this week's The Pivot: customers are asking “when can I start using this”, with one even saying “if you build this, I’ll be your first customer”—and…
Jan 5
•
JDM
2
🔀 Nice to have is quick to die
This week in The Pivot: being "nice to have" isn't compelling enough to get people to change behavior and pay money. Here's a quick test.
Dec 29, 2025
•
JDM
2
1
🔀 Illiquid marketplaces
This week in The Pivot: always facilitate real transactions before you build anything. Marketplaces don't create new value—they add efficiency.
Dec 22, 2025
•
JDM
3
4
1
🔀 The "just get users first" trap
This week in The Pivot: when you say you want to get users first before you start charging, what we hear is you're gonna build a hobby first, and figure…
Dec 15, 2025
•
JDM
1
1
🔀 Don't take objections at face value
This week in The Pivot: when a potential customer says "X controls the budget", or "you need to integrate with Y", how can you tell if it's areal…
Dec 8, 2025
•
JDM
1
1
🔀 Your price isn't the problem
This week in The Pivot: You launch, they try it, they love it, and they don't buy. "It's too expensive", they say. But they're lying to you. It's not…
Nov 25, 2025
•
JDM
2
1
🔀 Why do customers who "love" your product refuse to pay?
This week in The Pivot: 4.8 stars. Rave reviews. "Way better than competitors." Then crickets when payment is due. The problem isn't your pricing—it's…
Nov 17, 2025
•
JDM
and
Cameron Law
3
2
See all
Traction Thinking
Traction Thinking dishes out snark-powered playbooks that help first-time founders turn half-baked ideas into venture-scale traction — faster than you can say “pivot.”
Subscribe
Recommendations
View all 7
Traction Lab Podcast
JDM
Micro Saas Idea
Upen
Creators' AI
Creators AI
AI On Purpose
AI On Purpose
Working Theorys
Anu
Traction Thinking
Subscribe
About
Archive
Recommendations
Sitemap
This site requires JavaScript to run correctly. Please
turn on JavaScript
or unblock scripts
