Start Free. Upgrade Only If You Need To.
The free version isn't a demo. It's a fully functional analytics + tracking platform. Most WordPress sites only need Free.
Everything you need to fix your tracking and understand your traffic. No credit card. No time limit. No feature walls.
Download Executive — Free Try Live Demo- Analytics Dashboard — visitors, sessions, bounce rate, traffic sources
- Visitor Journeys — full page-to-page flow with timestamps
- Basic Funnels — step-by-step drop-off analysis
- First & Last Touch Attribution
- Meta CAPI — server-side Facebook/Instagram tracking
- GA4 Measurement Protocol — server-side Google tracking
- WooCommerce — full purchase funnel
- Easy Digital Downloads
- FluentCart + SureCart
- Form Tracking — CF7, WPForms, Gravity, Fluent
- Video Tracking — YouTube & Vimeo embeds
- Search Tracking — WordPress site search
- GDPR/CCPA Ready — cookieless mode, IP anonymization
- Consent Management Integrations
- First-Party Data Storage — your database, your data
- Unlimited Websites
Advanced attribution, more ad platforms, and power features for scaling businesses. One-time payment — not monthly, not annual.
Launch pricing: $99 lifetime for 3 sites. After launch, pricing moves to $99/year per site. Lock in lifetime access now.
Get Premium — $99 Lifetime Try Live Demo- Everything in Executive, plus:
- Multi-Touch Attribution — linear, time-decay, U-shaped, data-driven
- TikTok Events API
- Google Ads Conversions
- Pinterest Conversions API
- LinkedIn Conversions API
- Snapchat, Reddit, Twitter (X)
- Heatmaps & Session Replay
- Cohort Analysis
- Advanced Funnels — multi-segment, comparison
- LearnDash & LifterLMS integration
- Priority Support — email + chat
Why Is the Core Free?
Because Every WordPress Site Deserves Real Analytics.
We believe you shouldn't have to pay $200–$500/month for SaaS tracking tools or send all your data to Google just to understand your traffic. The Executive plan gives you analytics, journeys, funnels, attribution, and server-side tracking — the features that matter most. Premium adds power features (multi-touch attribution, extra ad platforms, heatmaps) for businesses that need them.
Full Feature Comparison
See exactly what's in each plan.
| Feature | Executive (Free) | Premium ($99 Lifetime) |
|---|---|---|
| Analytics Dashboard | ||
| Visitor Journeys | ||
| Funnels | Basic | Advanced (multi-segment) |
| First/Last Touch Attribution | ||
| Multi-Touch Attribution | Linear, Time-Decay, U-Shaped, Data-Driven | |
| Meta (Facebook) CAPI | ||
| GA4 Server-Side | ||
| TikTok Events API | ||
| Google Ads Conversions | ||
| Pinterest / LinkedIn / Snapchat | ||
| WooCommerce | ||
| EDD / FluentCart / SureCart | ||
| LearnDash / LifterLMS | ||
| Form Tracking | ||
| Video / Download Tracking | ||
| Heatmaps & Session Replay | ||
| Cohort Analysis | ||
| GDPR/CCPA / Cookieless | ||
| Support | Community | Priority (Email + Chat) |
| Websites | Unlimited | Up to 3 (launch offer) |
| Price | $0 forever | $99 one-time (launch price) |
Pricing Questions
Yes. Free means free. No credit card. No trial period that expires. No "free for 14 days" tricks. The Executive plan includes analytics, journeys, funnels, first/last-touch attribution, Meta CAPI, GA4 server-side, WooCommerce/EDD integration, and all privacy features. It's fully functional on unlimited websites.
Right now: $99 one-time for lifetime access on up to 3 websites. This is our launch offer. After launch, pricing will change to $99/year per website. If you lock in the lifetime deal now, you keep it forever — even after we change the pricing model.
Upgrade if you need: multi-touch attribution (to understand which channels drive revenue), additional ad platforms (TikTok, Google Ads, Pinterest, LinkedIn), heatmaps/session replay, or priority support. If you're running ads on Meta + GA4 only and need basic attribution, Executive is enough.
Start with Executive — it has 90% of what most users need. If you find yourself needing multi-touch attribution or more ad platforms, upgrade. We also offer a 14-day money-back guarantee on Premium.
Executive: Unlimited websites — no restrictions. Premium (launch offer): Up to 3 websites with one lifetime license. After launch, each website will require its own annual license.
Stop Paying Monthly for What Should Be Built Into WordPress.
Get analytics, attribution, and server-side tracking — for free. Upgrade to Premium only when you scale.