JUNE 2-4, 2026 | CHARLOTTE, NC
JUNE 2-4, 2026 | CHARLOTTE, NC
WHY HPX
The High Performance Expo (HPX) is where the high-performance automotive world converges to build what’s next. Held in Charlotte – the beating heart of American motorsports – HPX unites the full spectrum of the industry: manufacturers, race teams, builders, retailers, and die-hard enthusiasts.
HPX is a launchpad for innovation, a marketplace for serious business, and a community built on speed, grit, and collaboration. Whether you’re pushing limits in the shop, on the track, or in your specific niche, HPX is the future of the automotive aftermarket.
What you’ll find at HPX 2026:
- Next-Gen Innovation: The latest parts, products, and technology redefining performance and business in the automotive aftermarket.
- Actionable Education: High-impact sessions focused on growth, strategy, and the next wave of opportunity.
- Curated Networking: Programmed meetups, mixers, and lounges designed to connect the right people at the right time.
- Content Creation: Opportunities for brands and creators to capture, collaborate, and broadcast from the show floor.
"In the first two hours of this show we did more business at HPX than I have done in the past two years at other trade shows. Thank you, HPX!"
"I really enjoyed it, got tons of good information and made great contacts. Got to hang out with the Dream Giveaway crew, watch the Petty Outlawed reveal. Talk with performance minded folks all over the exhibit floor. Was just a good time will try to attend more than just one day next year.”
“The inaugural HPX Show was an absolute success! The conversations and connections at this trade show were fantastic and people were very eager to conduct business.”
“It was wonderful to attend the inaugural HPX event. I made dozens of new connections, visited with current friends in the industry and enjoyed the breakout sessions. I've already marked my calendar for 2026!”
ATTEND
If you work in the automotive aftermarket, this is your show. Learn from the builders, engineers, manufacturers, and brands shaping what’s next. See new products and technology up close. Get answers that drive your business forward. Meet the people you’ve been trying to connect with all year.
EXHIBIT
Meet the decision-makers who buy, build, and influence our industry. HPX puts your team in the flow of conversations that turn into lasting partnerships and measurable results. Every space on the floor is designed for maximum visibility and engagement whether that’s near the HPX stages, front-of-hall traffic, or a corner all your own.
CREATE
Capture the stories driving the future of the automotive aftermarket. From the on-site podcast studio to live product launches and exclusive access to the people behind them, HPX gives media pros and content creators everything they need to create, connect, and publish at the highest level.
WHO ATTENDS
SPEAKERS
SPONSORS & PARTNERS
WHAT MAKES US DIFFERENT.
HPX is a high-energy environment built to move the industry forward. From live product showcases, future focused education and high quality networking, every experience is designed to drive meaningful connections and measurable ROI in a purpose-built setting.
Street Car Takeover
Street Car Takeover brings its cars, its culture, and its crowd to HPX… and then they keep the party going! Meet the SCT team on the show floor, join the pre-party Friday night, and head to zMAX Dragway June 5 – 6 for the full Street Car Takeover experience.
Car Club Collective
The Car Club Collective: Top Ten brings ten handpicked clubs to the HPX show floor, each represented by a single signature build. Classics, muscle, JDM, exotics, and everything in between. Because car culture doesn’t belong in a parking lot. It belongs here.
Shop Car Challenge
The HPX Shop Car Challenge is exactly what it sounds like… top shops, their best recent customer builds, and two awards on the line. The People’s Choice goes to the crowd. The Top Builder Award goes to whoever earns it from the builders themselves.
Recruiting Hub
The HPX Recruiting Hub, sponsored by Hendrick Motorsports, puts students and job seekers in the room with the schools and professionals who shape this industry. Resume reviews, headshots, networking, and everything you need to build a career in performance.
Automotive Leadership Conference
The Automotive Leadership Conference is a high-impact, half-day experience designed for owners, executives, and decision-makers ready to scale smarter, lead stronger, and build more profitable businesses.
Women’s Em[POWER]ment Summit
The Women’s Em[POWER]ment Summit brings together women across the performance racing and automotive industry for an energizing, interactive morning of leadership development, reflection, and practical planning.
PerformancePLUS Competition
The PerformancePLUS Competition gives attendees a front-row seat to the newest performance products and technologies entering the market. Taking place in the HPX Theater, this fast-paced, high-energy showcase brings innovation to life through live, head-to-head product presentations.
PowerTalks
Designed for busy professionals, these high-impact talks happen right on the show floor and focus on practical strategies, real-world experience, and measurable results you can put to work immediately.
EVENT DETAILS
VENUE
CHARLOTTE CONVENTION CENTER
501 S. COLLEGE ST., CHARLOTTE, NC
ACCOMMODATIONS
HPX SHOWFLOOR DATES & HOURS
TUESDAY, JUNE 2, 2026 | 1PM - 7PM
WEDNESDAY, JUNE 3, 2026 | 1PM - 6:30PM
THURSDAY, JUNE 4, 2026 | 10AM - 3PM
2026 SCHEDULE OF EVENTS
TUESDAY, JUNE 2
WEDNESDAY, JUNE 3
THURSDAY, JUNE 4
| 8:00am - 7:00pm Registration Open |
| 9:00am - 1:00pm Women's Em[POWER]ment Summit |
| 1:00pm - 7:00pm HPX Show Floor Open |
| 1:30pm - 6:30pm PowerTalks in HPX Theater |
| 5:00pm - 7:00pm Happy Hour |
| 8:00am - 6:30pm Registration Open |
| 9:00am - 1:00pm Automotive Leadership Conference |
| 1:00pm - 6:30pm HPX Show Floor Open |
| 1:30pm - 5:30pm PowerTalks in HPX Theater |
| 4:00pm - 5:00pm PerformancePLUS Competition |
| 5:30pm - 6:15pm Influencer Panel |
| 5:00pm - 6:00pm Happy Hour |
| 8:00am - 3:00pm Registration Open |
| 9:00am - 10:00am Chapel Service |
| 10:00am - 3:00pm HPX Show Floor Open |
| 10:30am - 2:00pm PowerTalks in HPX Theater |
*As of 2/26/26. Subject to Change.
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