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EmpowerING Today’s Athletes.
Preparing Champions for Life.

The Central Stable exists to champion University of Central Missouri (UCM) student-athletes by helping them maximize their potential through Name, Image, & Likeness (NIL) opportunities. Built by passionate alumni and supporters who believe in the power of UCM athletics, The Central Stable is dedicated to creating pathways for student-athletes to succeed not only in competition but also in building their personal brands and securing meaningful partnerships.

Join Us

The Central Stable is here to build something special – a sustainable platform that empowers UCM student-athletes to thrive in this new era of college sports. Join The Central Stable today to be part of something bigger than the game.  Unbridle the potential, and make a lasting impact on UCM student-athletes.   

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FREQUENTLY ASKED QUESTIONS

WHAT IS NIL?

NIL stands for “Name, Image & Likeness" specifically referring to the use of an athlete’s NIL through marketing and promotional endeavors. Student-athletes at NCAA institutions could begin monetizing their NIL beginning on July 1, 2021.

WHAT ARE THE NCAA RULES REGARDING NIL?

Generally speaking, all NIL activities are permitted, as they follow these four guidelines:

  • There must be quid pro quo attached to an NIL deal essentially requiring a student-athlete to do an activity in order to receive compensation.
  • That activity cannot be tied to athletic performance such as statistical achievements, wins, or awards.
  • That activity cannot be contingent upon the student-athlete committing to the university that the collective supports or tied to enrollment.
  • Institutions do not provide compensation in exchange for the use of a student-athlete’s NIL.

NCAA rules also require student-athletes to follow their state law or institutional policy if there is no existing state law governing NIL activities.

WHAT IS AN NIL ACTIVITY?

An NIL activity involves the use of a student-athlete’s name, image, or likeness for promotional purposes by a third-party not associated with the NCAA or an NCAA institution such as:

  • Social media influencing and other promotions
  • Personal appearances at businesses, conferences, camps, parties
  • TV ads, radio ads, print ads
  • Endorsements of a third-party
  • Student-athlete-run camps and private lessons
  • Autographs
  • Sale of student-athlete owned apparel and personal items
  • Student-athlete run businesses
WHO DOES THE CENTRAL STABLE COLLECTIVE WORK WITH?

The Central Stable Collective works with student-athletes from UCM.

HOW WILL PAYMENTS BE MADE TO THE PLAYERS?

The Central Stable utilizes Opendorse, the leading operating software provider for collectives and schools. This software allows student-athletes the ability to provide compliance reporting to UCM Athletics which can be accessed by the athletic department and to the NCAA (if requested) as well as serves as the way to distribute funds to student-athletes after they have completed their NIL obligation.

DOES MISSOURI HAVE AN NIL STATE LAW?

Yes. Full copy of the Missouri State law can be found here.

DOES UCM HAVE AN NIL POLICY?

Yes. The UCM Athletics website has information about NIL laws, rules, and policies here.

IS THE CENTRAL STABLE COLLECTIVE AN ENTITY OF UCM?

No. Although endorsed by UCM Athletics, The Central Stable is organized and operated by an outside group.

ARE CONTRACT WITH STUDENT-ATHLETES EXCLUSIVE?

No. Our agreements are intentionally non-exclusive to enable student-athletes to continue to build their brand with opportunities outside of The Central Stable.

IS MY CONTRIBUTION TAX DEDUCTIBLE?

The Central Stable Collective is a registered LLC and, as such, contributions are not tax deductible.

For further questions, please contact us.