“The coolest thing is now to proclaim that whatever you’re selling has a "disappearing interface”, that things in your thing “just get out of the way” and let you experience the pure, unfiltered and uncluttered digital whatever. Well, there’s a few…
"The New Aesthetic is not superficial, it is not concerned with beauty or surface texture. It is deeply engaged with the politics and politicisation of networked technology, and seeks to explore, catalogue, categorise, connect and interrogate these things. Where many seem to read only incoherence and illegibility, the New Aesthetic articulates the deep coherence and multiplicity of connections and influences of the network itself."