About Souren Communications
Get to Know Our Team

Karin Pedersen Souren
President & Co-Founder
Karin Souren is the co-founder and president of Souren Communications. A graduate of Rutgers University, she brings more than 30 years of experience in marketing, branding, content development, website strategy, and creative communications.
Since founding Souren Communications in 1999, Karin has partnered with businesses, nonprofits, healthcare organizations, membership associations, and public-sector clients to develop marketing strategies that strengthen brands, engage audiences, and support organizational growth. Known for her collaborative approach and long-term client relationships, she often serves as an outsourced marketing partner, helping organizations navigate everything from branding and website development to content creation, digital communications, and audience engagement.
Prior to launching Souren Communications, Karin held marketing and content development positions with The Minute Maid Company, MEI Computer Technology Group, and Adesso Solutions, where she developed expertise in strategic communications, content marketing, and brand development.
Karin is especially passionate about supporting nonprofit organizations and mission-driven clients, helping them communicate their value, expand their reach, and connect more effectively with the communities they serve.
Originally from Denmark, Karin enjoys traveling to visit family and friends, reading, exploring nature, learning languages, solving crossword puzzles, painting, and sharing her love of baking through traditional Danish pastries and other homemade specialties.

John A. Souren
Director of Programs & Partnerships, DJ & Emcee
As Director of Programs & Partnerships, John A. Souren helps foster the relationships, technology solutions, and operational processes that support Souren Communications and its clients. Drawing on decades of experience in program management, customer success, and technology leadership, he works behind the scenes to ensure projects are delivered efficiently and client needs are met with professionalism and attention to detail.
John also leads partnership development and special initiatives for the firm, helping connect clients, organizations, and community stakeholders through collaborative programs and events. In addition, he serves as DJ and emcee for Club Souren, the company’s entertainment division, bringing energy and enthusiasm to events throughout Pennsylvania and New Jersey.
A graduate of The Pennsylvania State University, John is a passionate Penn State supporter and longtime volunteer leader. He currently serves as Past President and Board Member of the Penn State Quarterback Club, Penn State’s official football booster club. He is also a Board Member and Technology Director for the Penn State Dance Marathon Alumni Interest Group (DMAIG), and serves on the Board of Directors for the Penn State All-Sports Museum.
John is known for his collaborative approach, problem-solving mindset, and commitment to building strong relationships that create value for clients, partners, and the communities they serve.

Anna Pedersen Souren
Creative Director
Anna Souren is a graduate of The Pennsylvania State University, where she earned a degree in Art Education with a minor in Deaf and Hearing Studies. Combining creativity with strong visual communication skills, she helps clients bring their brands to life across digital, print, and promotional platforms.
As Creative Director for Souren Communications, Anna contributes to a wide range of client projects, including graphic design, website design and content updates, social media marketing, photography, and branded merchandise development. She has a particular passion for merchandise design, creating apparel, promotional products, fundraising items, and branded materials that help organizations extend their visibility and strengthen connections with their audiences. Her work transforms logos and brand elements into creative, marketable products that clients are proud to share and wear.
Anna’s background in education and the arts informs her thoughtful, audience-focused approach to design, while her interest in emerging trends helps clients stay current in an ever-changing digital landscape.
A passionate advocate for arts education, Anna is also a dedicated supporter of Penn State THON™, the world’s largest student-run philanthropy benefiting children and families impacted by childhood cancer. During her time at Penn State, she served as a THON Merchandise Captain, creating designs and helping oversee the development and promotion of official merchandise while gaining valuable experience in branding, product design, and large-scale fundraising initiatives.

Michael Souren
Senior Systems & Security Engineer
Michael Souren is a Senior Systems & Security Engineer with more than 16 years of experience designing, implementing, and managing technology solutions for businesses and organizations of all sizes.
A graduate of Rutgers University, Michael brings extensive expertise in IT infrastructure, cloud platforms, cybersecurity, virtualization, storage solutions, business continuity planning, and systems administration. His technical knowledge helps ensure that websites, applications, and digital platforms remain secure, reliable, and scalable.
At Souren Communications, Michael provides technical guidance and support for website hosting, security, infrastructure, and related technology initiatives. His behind-the-scenes expertise helps safeguard client websites and digital assets while ensuring optimal performance and reliability.
Known for his analytical approach and problem-solving skills, Michael is committed to helping organizations navigate an increasingly complex technology landscape with practical, effective solutions.
