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Recent Posts
Radio + Social Media: Creating Cross-Platform Engagement
Radio advertising is powerful on its own—but when paired with social media? It becomes a marketing force multiplier. These two platforms might seem worlds apart—one rooted in tradition, the other thriving on trends—but together they can drive real engagement, brand awareness, and action. Here’s how to connect the dots and create a unified experience your […]
The Local Advantage: How Small Businesses Win with Radio Advertising
For many small business owners, the idea of running a radio ad can feel a little intimidating. Isn’t that for big brands with big budgets? Surprisingly, the answer is no. In fact, local radio advertising can be one of the most cost-effective and powerful tools for small and medium-sized businesses (SMBs) looking to increase awareness, […]
The Anatomy of a Great Radio Ad: Script to Sound
Creating an effective radio ad requires more than just writing a catchy script and recording it. To truly stand out and capture your audience’s attention, every element of the ad—from the script to the sound design—must work in harmony. Here’s a breakdown of how to create an engaging and memorable radio advertisement. 1. The Script: […]
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Tony Thompson
EBO MD
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Comfort Keepers
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Holloway Carpet One
2025 PEOPLE'S CHOICE WINNERS
Radio Station
1st Place
K103
2nd Place
93.9 Mike FM
Local News Website
3rd Place
www.KZIMKSIM.com
Local Sports Website
3rd Place
www.SEMOESPN.com