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Isotta Peira

WordPress Credits Program Lead at Automattic

@peiraisotta Barcelona, Spain joined Apr 2021

isotta.blog github.com/peiraisotta Slack: @peiraisotta
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    Bio

    I joined Automattic in 2022 to contribute to the WordPress Community Team full-time, originally focusing on global events as a Community Engagement Specialist. My commitment has since evolved toward educational programs, where I now focus on bridge-building between the project and the next generation of users.

    I am particularly passionate about bringing WordPress contribution into colleges and classrooms, helping students discover the power of Open Source early in their journeys. By advocating for WordPress Credits, I aim to ensure that the vital work done by students and educators is recognized and celebrated within our ecosystem.

    I’ve always believed that sharing knowledge is our most powerful weapon against inequality. This belief is what led me to learn multiple languages and explore a career spanning translations, community management, and even running my own culinary events business.

    When I’m not advocating for the future of WP in schools, you’ll find me at the beach, traveling, watching biographical documentaries, or—true to my roots—cooking and eating something delicious!

    WordPress Origin Story

    I was first introduced to WordPress and its community in 2019 when I needed to build a website for my culinary events business. Initially, I didn’t feel confident creating a site on my own, so I worked with a professional. While they built the site, they also taught me how to manage it; little by little, I gained confidence and began to enjoy learning about plugins and automation. I fell in love with WordPress, and I couldn’t be happier to now spend my full week working with the WordPress community!

    Badges

    CODE
    1 badge
    C Campus Connect Participant '25
    CONTENT
    1 badge
    Photo Contributor '22
    COMMUNITY
    4 badges
    Community Contributor '22 Community Team '22 WordCamp Organizer '22 WordCamp Speaker '22
    PRACTICE
    2 badges
    C Credits Graduate '25 C Credits Mentor '25
    POLYGLOTS
    1 badge
    Translation Contributor '23

    Current Job

    WordPress Credits Program Lead
    Jun 2025 – Present
    Automattic · Full-time
    I created and lead WordPress Credits, an education program by the WordPress Foundation that lets students earn academic recognition for contributing to WordPress. I work with universities, faculty, students, and a network of more than 70 mentors to bring open source contribution into the classroom and into the contributor pipeline, with partner institutions across several countries. By bringing new generations of contributors into the ecosystem, the program supports WordPress's long-term sustainability while removing barriers and opening real opportunities in tech for students worldwide.

    Job History

    Team Lead, Global Community Team
    Sep 2024 – Mar 2025
    Automattic · Full-time
    Community Engagement Specialist
    Jan 2022 – Sep 2024
    Automattic · Full-time

    Key Accomplishments

    2022 to 2023 — Led meetup reactivation across EMEA and LatAm
    Led the EMEA and Latin America regions of the WordPress Meetup Reactivation Project, reviving dormant groups and returning them to the chapter program. This brought 120 local communities back to life across two regions, restoring the meetups that serve as most people's first step into WordPress and contribution.
    2024 — Unified the post-event attendee feedback process
    Standardized post-event surveys into a single system and launched the project's first multilingual attendee survey. By letting attendees give feedback in their own language, it surfaced voices the community had been missing and gave organizers clearer, more representative insight to improve future events.
    2025 — Created the Open Horizons Scholarship
    Proposed and launched the Open Horizons Scholarship to fund contributors from underrepresented and economically disadvantaged backgrounds to attend flagship WordCamps as organizers, speakers, and volunteers. By removing financial barriers to the events where the community gathers, it widens who gets to shape WordPress and carries forward the access work of the Diversity Scholarship it succeeded.
    2025 — Created WordPress Credits
    Designed and launched WordPress Credits, an education program of the WordPress Foundation that lets students earn academic recognition for contributing to open source. It brings new contributors into the project through partner institutions and a trained mentor network, building a sustainable pipeline that connects classroom learning to lasting participation in the WordPress community.

    Recent impact

    Score weights high-impact work (commits, releases, approved translations, props) at 3x routine activity.

    Last 30 days
    48contributions
    high22
    medium26
    score92
    Last 90 days
    59contributions
    high28
    medium31
    score115
    Last 12 months
    136contributions
    high71
    medium65
    score278

    Team focus

    Share of contributions across teams during the last 365 days

    Time commitment

    40 hours per week of sponsored contribution time

    Contributions

    Type
    July 2026
    Jul 08 Wed · 14:14
    GitHub high
    Merged pull request #132 into WordPress/WPCredits-Tracker:
    Slim public data blob to aggregates + anonymous student rows (privacy)
    Jul 08 Wed · 14:13
    GitHub med
    Submitted pull request #132 to WordPress/WPCredits-Tracker:
    Slim public data blob to aggregates + anonymous student rows (privacy)
    Jul 08 Wed · 13:49
    GitHub high
    Merged pull request #131 into WordPress/WPCredits-Tracker:
    Trim public nav: remove Learn + Mentors, drop per-student Contributions table
    Jul 08 Wed · 13:47
    GitHub med
    Submitted pull request #131 to WordPress/WPCredits-Tracker:
    Trim public nav: remove Learn + Mentors, drop per-student Contributions table
    Jul 08 Wed · 13:27
    GitHub high
    Merged pull request #130 into WordPress/WPCredits-Tracker:
    Harden build: survive deleted/renamed Airtable fields
    Jul 08 Wed · 13:26
    GitHub med
    Submitted pull request #130 to WordPress/WPCredits-Tracker:
    Harden build: survive deleted/renamed Airtable fields
    Jul 08 Wed · 13:07
    GitHub high
    Merged pull request #129 into WordPress/WPCredits-Tracker:
    Use Students "Start Date" for growth intake (more reliable)
    Jul 08 Wed · 13:04
    GitHub med
    Submitted pull request #129 to WordPress/WPCredits-Tracker:
    Use Students "Start Date" for growth intake (more reliable)
    Jul 07 Tue · 12:46
    Meta high
    Updated the handbook page Contributor Guide on Make WordPress.
    Jul 06 Mon · 15:05
    GitHub high
    Merged pull request #127 into WordPress/WPCredits-Tracker:
    Fix build crash: Students Reports "Start Date" text field was deleted

    Photos

    4 contributions

    View all 4 photos in the Photo Directory

    Completed courses

    13 completed

    Browse courses on Learn WordPress

    Translations

    1 locale
    it_IT Italiano (Italian) Translation Contributor

    Contributed translations to 1 project.

    WordPress.org

    View all on translate.wordpress.org