Profiles

Powerful Google Analytics Alternative

UserBird was born out of frustration—and a bit of defiance. Founder Chris Muktar had spent years working with digital tools that promised insights but delivered clutter, compliance headaches, and user mistrust. He watched as businesses scrambled to install cookie banners, patch together data consent workflows, and wrestle with bloated dashboards filled with vanity metrics. Meanwhile, users were growing increasingly uncomfortable with how their data was being tracked and sold.

Chris knew there had to be a better way.

In early 2024, he set out to build it: a privacy-first analytics platform that respected users and empowered businesses with clean, actionable insights—without cookies, consent banners, or invasive tracking. What started as a side project quickly gained traction. The lightweight script (less than 1kB), serverless architecture, and GDPR-compliant design made it easy for developers and marketers to ditch Google Analytics without sacrificing functionality.

By mid-2025, Glass Analytics had evolved into a robust platform with heatmaps, session recordings, e-commerce tracking, and real-time dashboards—all while keeping user data anonymous and secure. It wasn’t just an analytics tool; it was a statement: you can grow a business without compromising on privacy.

Glass Analytics is now trusted by startups, agencies, and privacy-conscious brands worldwide—and it continues to grow, driven by a mission to make the web more ethical, transparent, and performance-friendly for all.