Host Kendall Miller, head football coach and athletic coordinator at Frisco Emerson High School, interviews Stephen Mackey of 2Words Character Development about an exciting new program being launched at the THSCA’s Coaching School called “The Texas Way.” This initiative aims to elevate sportsmanship at UIL athletic events. Coach Mackey shares insights into the origin, development, and implementation of “The Texas Way” and discusses the positive impact he hopes it will have on schools and communities.