Data & Insights for Every Street and City

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Understand the Physical World with Plaace

Plaace is an AI-powered location intelligence platform that collects data from multiple sources to provide retailers and city developers with unique area insights.

The Industries We Serve

Plaace empowers businesses and organisations with unique, actionable area insights delivered through a user-friendly, all-in-one platform.

Retail

Find ideal locations for stores
Track and Benchmark Locations
Enhance Operational Efficiency

Public Sector

Boost the Local Economy
Track the Impact of Events
Benchmark Your Area Against Others

Commercial Real Estate

Optimise Tenant Mix
Track and Benchmark Performance
Identify Investment Opportunities

Brokers, Advisors and Other

Give Advice to Retail Clients
Advise Property Owners and Developers

What our customers are saying

“I am pleased that we have found a restaurant concept that fits so well into the local community here in Holmlia. With Plaace on board and their analysis tools, it was easy to find the right concept.”

Pauline Johansen

Senterleder at Obos

“Data we never had access to before! I enjoy looking at movement data from Telia. It shows what kind of people are in an area and what mode they are in”

Erik Sand

Alti Forvaltning

“Data we never had access to before! I enjoy looking at movement data from Telia. It shows what kind of people are in an area and what mode they are in”

“Plaace is an important tool for us in our work with expansion and operations. With area insight and Plaace, we can make better decisions.”

Gunnar Børresen

Europris

“Plaace is an important tool for us in our work with expansion and operations. With area insight and Plaace, we can make better decisions.”

“Access to good data sources in a user-friendly interface. Useful insights when establishing, and a good support tool for follow-up and insight into existing locations.”

Espen Berger

Eplehuset

“Access to good data sources in a user-friendly interface. Useful insights when establishing, and a good support tool for follow-up and insight into existing locations.”

"With Plaace, it is easier to find good locations for expansion . Plaace gives us valuable insights into trading areas and competitors, which helps us optimize our store network. This insight allows Norli to make more informed decisions."

Truls Wivestad Nese

Norli

"Plaace gives us access to valuable data and insights via a user-friendly platform, which makes it easier for us to make informed decisions about operations and expansion."

Haakon Mortensen

Holdbart

"Plaace gives us access to valuable data and insights via a user-friendly platform, which makes it easier for us to make informed decisions about operations and expansion."

“Plaace supports us in our expansion efforts by providing comprehensive insights into demographics, visitor numbers, and the competitive landscape in a single platform.“

Finn Dybdalen

Bitastad

“Plaace supports us in our expansion efforts by providing comprehensive insights into demographics, visitor numbers, and the competitive landscape in a single platform.“

“A must have in today's market!
The faster we expand, the greater the risk of a bad location. With Plaace we can essentially eliminate that risk”

Erik Rehbinder

Squeeze

“A must have in today's market!
The faster we expand, the greater the risk of a bad location. With Plaace we can essentially eliminate that risk”

“The solution is very easy to use and with unique data gathered in one place, we can create even better analyzes for our customers across the company"

Birgitte Heskestad Ellingsen

Akershus Eiendom

“The solution is very easy to use and with unique data gathered in one place, we can create even better analyzes for our customers across the company"

“Brilliant and long-awaited tool!
Valuable in an early development phase, when designing and facilitating for retail, and when actually signing a tenant”

Marit Elisabeth Jensen

Stor Oslo Eiendom

“Brilliant and long-awaited tool!
Valuable in an early development phase, when designing and facilitating for retail, and when actually signing a tenant”

“Plaace allows us to take a smarter approach to expansion and consolidation. We can track developments in the areas where our stores are located and continually evaluate those locations. Insights from Plaace help us predict the impact of new store openings and relocations.”

Jan-Erik Engebretsen

Elkjøp

Powerful Features for Retailers

Explore our most popular features for retailers, whether you are looking to expand or optimise your existing locations.

Get an overview of your entire portfolio in a few clicks

Discover the power of “My Portfolio” – a tool designed to help you organise and analyse your locations in just a few clicks. Want to uncover trends around locations with upcoming lease renewals? Or correlate data with high or low revenue? No problem.

Simply set your preferences and let the data do the talking. Plus, you can add potential new locations to your portfolio and instantly compare them to your existing ones.

Identify Underserved Areas with White Spot Analysis

Unlock the potential of machine learning for your expansion strategy. Our technology analyses the data to uncover the most promising areas for your business growth.

With an interactive map layer highlighting where your business is likely to thrive, you gain a clear competitive edge.

Create Dashboards to Visualise and Share Your Findings

Need to make a compelling case for a new location? Simply type in an address or drop a pin on the map, and we’ll generate a visually stunning presentation packed with objective and relevant data.

Ideal for internal discussions, securing board approvals, or equipping store managers with the information they need.

The benefits of using Plaace

Unlock Growth Opportunities

Pinpoint untapped areas and track emerging trends.

Save Time

Reduce the time spent on data collection and analysis.

Reduce Risk

Make informed decisions with accurate data to avoid ineffective policies and projects.

Learn more about Plaace

Analyze foot traffic, demographics, card transaction and competition to make informed decisions with our robust analytics.

Data and insights

Explore the data sources and insights that can inform your decisions

Features

Discover our most popular features

Advance Analysis

Learn how our Data Science team can assist you

Data & Insights for Every Street and City

Understand the Physical World with Plaace

The Industries We Serve

What our customers are saying

Powerful Features for Retailers

Get an overview of your entire portfolio in a few clicks

Identify Underserved Areas with White Spot Analysis

Create Dashboards to Visualise and Share Your Findings

Read customer stories

Europris

Tønsberglivet

OBOS

The benefits of using Plaace

Learn more about Plaace

Book a demo

Read the blog

The high stakes of retail expansion

Leading retailers are embracing location intelligence

We are live with area insights in Sweden and Denmark!

Solutions

Company

Product

Contact us