Welcome to the PRA website!

As we stand at the forefront of a dynamic and ever-evolving retail landscape, the Philippine Retailers Association remains committed to championing the growth and advancement of the country’s retail sector.

At the heart of our mission is the drive to equip Filipino retailers, from startups to industry leaders, with the tools, insights, and support they need to navigate change, embrace innovation, and elevate customer experiences. Through our programs, advocacies, and events, we continue to foster collaboration, knowledge-sharing, and excellence within the industry.

This website serves as your gateway to all things PRA – our initiatives, milestones, updates, and opportunities to engage with a vibrant community of retail professionals. I invite you to explore its many resources and discover how the PRA can help you and your business thrive in today’s competitive environment.

Together, let’s shape a more resilient, inclusive, and future-ready retail industry for the Philippines.

Alice T. Liu
President, Philippine Retailers Association
President and CEO, Golden ABC, Inc.

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PRA Golf Team Invitational Set for March 25, Bringing Retail Leaders Together for a Cause

By Mayan G. Sangil, PRA The Philippine Retailers Association (PRA) is set…

SM’s Alfamart nears 2,500-store milestone

By Philstar Alfamart Philippines, the SM Group’s minimart business, looks to reach…

Generika Drugstore, Metro Retail Group team up to boost access to quality, affordable medicines

By The Manila Times Amid rising healthcare and living costs, Generika Drugstore…

SM opening 90th Philippines mall

By Philstar SM Prime Holdings Inc. will open its 90th mall in…

PRA Launches “The Bag Habit” Campaign to Drive Nationwide Adoption of Reusable Bags

Retailers unite to acknowledge their role in reducing paper bag consumption and…

SM Investments profit climbs 10% to P90.5 billion

By Philstar The Sy family’s SM Investments Corp. delivered a double-digit profit…

Robinsons Retail profit grows 6% as more shoppers visit stores

By Manila Bulletin Gokongwei-led Robinsons Retail Holdings Inc. reported a six percent…

M&S says it will stick with the Philippines – with a new partner

By Inside Retail Asia British retailer Marks & Spencer (M&S) has confirmed…

PRA Celebrates Golden Anniversary with the 32nd National Retail Conference and Expo: “New. Next. Forward.”

By: Aira Villanueva-Vinoya, PRA The Philippine Retailers Association (PRA) proudly celebrates its…

PRA Launches 1st Golf Team Invitational in Support of Retail Employee Excellence

By Mayan Sangil, PRA The Philippine Retailers Association (PRA) is teeing off…

PRA at 50: One Industry, One Voice

By Aira Villanueva-Vinoya, PRA For 50 years, the Philippine Retailers Association (PRA)…

Philippine purchasing power seen to grow but key risks linger

By INQUIRER.NET Consumer purchasing power in the Philippines is projected to rise,…

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