Digital Agency · Atlantic Canada & Nationwide

One Agency. Every Digital Service Your Canadian Business Needs.

Website design. SEO. Google Ads. Web maintenance. Corporate video. Custom development. Optume handles your entire digital presence so you stop managing five vendors and start seeing results. We're based in Atlantic Canada, with in-person availability in Fredericton and remote support nationwide. One team. One brief. One invoice.

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Our Services
10+

Years delivering digital

500+

Projects Completed

6

Services in-house

1

Team. Your whole digital

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optume it solutions

ABOUT OPTUME

A Decade of Digital Work. Now Focused on Canada.

Optume has been building websites, running marketing campaigns, and developing custom software for businesses and agencies worldwide for over ten years. Now, through optume.ca, we're bringing that full-service capability to Canadian businesses — with a local base in Fredericton, NB and the infrastructure to serve clients coast to coast.

We're not a freelancer wearing multiple hats. We're a team with specialists across every discipline — design, development, SEO, paid media, video, and custom engineering — working together under one roof so your campaigns, your content, and your website are always aligned.

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OUR SERVICES

Six Services. One Team. Zero Coordination Headaches.

Most businesses piece together their digital presence from multiple vendors — a web freelancer here, an SEO agency there, a video studio somewhere else. Every handoff costs time. Every briefing repeats itself. Nobody ever sees the full picture. Optume changes that.

Professional Web Design by Optume for Atlantic Businesses

Website Design & Development

Custom WordPress websites built for Canadian businesses — fast-loading, mobile-first, and structured to rank on Google from day one. You own your site completely, with no ongoing dependency on us to make basic updates.

SEO Optimization Process

SEO Services

Get found by Canadian customers searching for what you offer. We handle local SEO, technical SEO, Google Business Profile optimisation, and Canadian citation building — the full stack, not just keyword reports.

Digital Marketing Services by Optume in Atlantic, Canada

PPC & Google Ads Management

Targeted paid campaigns that put you in front of buyers the moment they're searching. We manage Google Search, Display, Shopping, and Meta Ads — with transparent reporting and no lock-in contracts.

Professional Media Production by Optume for Atlantic Businesses

Video Production & Business Media

Corporate video, brand storytelling, and NGO impact films — produced in-house and deployed strategically across your website, SEO, and paid ads. Most digital agencies stop at websites. We film your story too.

Custom Development Services by Optume in Atlantic, Canada

Custom Web & App Development

When off-the-shelf stops being enough. We build client portals, booking systems, custom WordPress plugins, web applications, and MVPs — for Canadian businesses that need something built properly, not hacked together.

Support Services by Optume in Atlantic, Canada

Website Maintenance & Support

Monthly care plans so your site stays fast, secure, and up to date. WordPress updates, daily backups, security monitoring, and uptime alerts — handled for you so you can focus on your business.

Explore All Services

THE SERVICE NOBODY ELSE OFFERS

We Don't Just Build Your Website. We Film Your Story.

In Atlantic Canada, search for 'corporate video production Fredericton' or 'NGO film Halifax' and the results are thin. Standalone video studios have no digital strategy. Web agencies don't touch video. Optume operates in that gap — producing professional video in-house and deploying it strategically across your website, SEO, and paid ads.

Professional Media Production by Optume for Atlantic Businesses

Corporate Video

Company overviews, product demos, executive interviews. Closes enterprise deals before any meeting.

Digital Marketing Services by Optume in Atlantic, Canada

Brand Storytelling

Brand films, culture videos, testimonial series. Makes people feel something — and choose you.

Support Services by Optume in Atlantic, Canada

NGO Impact Films

Fundraising films, donor stories, awareness campaigns. Puts donors face-to-face with your impact.

Explore Video Production

WHY CANADIAN BUSINESSES CHOOSE OPTUME

What Full-Service Actually Means Here

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One team across everything.

You brief us once. Our developers talk to our SEO team. Our SEO team informs our content. Our video team knows your brand. No re-explaining. No dropped context. No misaligned campaigns.

Canadian focus — not a global template.

Improve your search engine rankings and drive organic traffic to your website with effective SEO strategies.

Fixed-price quotes. Always.

Every project starts with a detailed scope and a fixed price. You see exactly what you're getting before you sign anything. No discovery surprises. No scope creep invoices.

Accountable, in-timezone communication.

We're not an offshore agency with a Canadian domain name. You have a real contact in your timezone — with in-person availability in Fredericton — who knows your account and picks up the phone.

Results, not reports.

We don't track impressions and follower counts. We track rankings, leads, ad return, and site performance — numbers you can connect directly to revenue.

Trusted by Businesses Worldwide Now Serving Canada

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Are you Next?

PROJECTS

Glimpse of Our Work

OUR PROCESS

How We Work From First Call to Long-Term Growth

Professional Web Design by Optume for Atlantic Businesses

Join us on a digital journey — from shaping ideas to maintaining excellence. We make the complex simple, ensuring your project not only takes off smoothly but soars with lasting success. Welcome to Optume, where your vision meets expertise.

01. Discovery & Strategy

We start by understanding your business, your customers, and your competitive position in the Canadian market. Every project begins with a scoped proposal — fixed price, no surprises — so you know what you're getting before anything starts.

02. Build & Execute

Our specialists — designers, developers, SEO leads, video producers — work together rather than in sequence. Your website is built with SEO in mind from day one. Your content is shaped by the same keyword research driving your campaigns.

03. Launch, Maintain & Grow

We don't hand over a file and disappear. We submit your site to Google, monitor performance, run your ongoing SEO and ads, and maintain your site on a monthly basis. The relationship grows as your business does.

OUR PROCESS

From Strategy to Growth

Discovery & Planning

We learn about your business, goals, and audience to create a clear website, SEO, or digital marketing strategy.

Design & Development

Our team builds your website, content, SEO, and campaigns together for a faster, more effective launch.

Launch & Growth

We launch, monitor, maintain, and optimize your website, SEO, and PPC campaigns to support long-term business growth.

Testimonials

What Our Clients Say

From Atlantic Canada to clients worldwide — here's what working with Optume looks like.

Wonderful experience working with Optume. The team is patient, understanding, and customer-centric. Every requirement is met with reassurance, 'Don't worry, this can be sorted.' We definitely recommend Optume to our associates.

Aileen Tan

Senior VP, Tygate

We made very good experiences with Optume during the development of several e-commerce projects for us. What I like most about their team is that they help find a solution for nearly every problem by going an extra mile until client’s satisfaction. I can warmly recommend them for any kind of IT services.

Thomas Spahmann

CEO Morrpheuss UG, Germany

The ideas provided along with the professionalism demonstrated, not only assisted us immensely in significantly improving the look feel and information content of our website but also saved us a lot of time and money. Pleasure to work with OptumeIT and would happily recommend their services!

Aminur Rahman

OGMTI, Australia

It was a great experience to work with OptumeIT for our UI/UX designs. The team helped us to make our product better by focusing on user experience with passion and engagement. Their quick understanding of the software was commendable and an add-on which helped us in timely launch of our product.

Anushikha Kaushal

Product Manager, India

Highly satisfied with the final outcome of our Governance Dashboard project. We were able to implement multiple iterations of the UI/UX within a short span of time without compromising on the quality. The team is very proactive and has a deep insight into UI/UX. Keep up the good work!

Ashish Kumar

Senior AI Professional

We worked with Optume on a time bound assignment of making a webportal aiming to connect people with disabilities across India. The project was supported by CRISIL, CBM India and BVJF. The team understood the concept and delivered us a portal with diligent design, with accessibility features as mandated. Well Done!

Ansu Abraham

Head, Corporate Partnerships CBM India

An absolutely great experience to work with the team at Optume! Easy to approach for issues and problems, extremely supportive, a flair for design and aesthetics, tremendous patience and quick turnaround time are just some of the many reasons to work with this young vibrant team. I would recommend their services!

Zorema Darkim

Senior Manager The Skills Academy

Optume's team is prompt, technically very sound, and spot-on in project delivery. Aditya ensures quality without compromising timelines. Their commitment to excellence sets them apart in every project, ensuring client satisfaction. Pro-active in communication, highly recommended!

Asawari Salwan

Digital Marketing Consultant

WHERE WE WORK

A Canadian Digital Agency with Nationwide Reach.

Based in Fredericton, New Brunswick, we help businesses across Canada strengthen their digital presence through strategic web design, development, SEO, PPC, and ongoing digital support. From local businesses to growing national organizations, we deliver reliable digital solutions designed to drive measurable results.

Fredericton, NB

All services. Local contact available for in-person meetings.

Halifax & Moncton

All services. Remote with Atlantic timezone support. Bilingual (EN/FR) available for Moncton.

Nationwide

Web, SEO, PPC, and maintenance delivered remotely across all provinces.

Common Questions

Yes. We have a local contact in Fredericton available for in-person meetings, and we serve clients remotely across Nova Scotia, New Brunswick, Ontario, and nationwide. All projects are managed digitally with Atlantic timezone availability.

We offer all services in-house: website design and development, SEO, PPC ads, website maintenance, video production, and custom development. We're transparent about how each engagement is staffed when we scope your project.

Yes. We build bilingual WordPress websites with proper hreflang configuration, separate French content (not machine translation), and French-language SEO. This is particularly relevant for businesses in Moncton and across New Brunswick.

Yes — we do this regularly. We conduct a technical audit first so we understand what we're inheriting, then present a clear plan before starting any work. No surprise scopes.

Professional services, healthcare, hospitality, retail, non-profits and NGOs, technology startups, trades, and government contractors. Our video production practice has particular depth with charities and mission-driven organisations across Atlantic Canada.

Insights for Canadian Businesses

Practical guides on digital marketing, web design, SEO, and video production — written specifically for the Canadian market.

Ready to Grow Your Canadian Business? Let's Talk.

Tell us about your business. We'll come back with a clear recommendation on where to start — no obligation, no sales pressure.

Contact Us