Company Overview
Preston Spire is a Minneapolis-based, fiercely independent, full-service creative agency dedicated to helping brands achieve sustainable growth through its unique philosophy: “Good Wins.” Established in 1950, the agency has evolved into a dynamic, employee-owned firm that partners with ambitious marketers to transform regional players into national powerhouses and guide category leaders to record-breaking success. At the heart of Preston Spire’s approach is the belief that every brand possesses inherent “good”—qualities that resonate with people and foster genuine connections. The agency’s mission is to uncover and amplify this hidden potential, enabling brands to positively grow. Their process involves identifying the common category challenges a brand faces, supercharging its unique strengths, and activating strategies that lead to measurable wins.
Preston Spire’s services encompass a comprehensive range of marketing solutions, including advertising, strategy, design, UX design, digital, social media, analytics and optimization, branding, content development, SEO/SEM, account planning, public relations, media buying, media planning, and production. This integrated approach ensures that clients receive cohesive and effective campaigns that drive results.
The agency’s commitment to excellence and innovation has earned it numerous accolades, such as being named one of Ad Age’s Best Places to Work in 2024 and 2025, Ad Age Small Agency Campaign of the Year, Ad Age Midwest Small Agency of the Year, and inclusion in the Top 25 Independent Agencies on the Effie Effectiveness Index. These honors reflect Preston Spire’s dedication to fostering a positive and inclusive workplace culture that empowers its team to deliver outstanding work.
Leadership at Preston Spire includes Partner and CEO Jennifer Spire, who brings over 25 years of experience in consumer and B2B marketing across various industries, and Partner and Chief Creative Officer Chris Preston, known for his ability to create brands that organizations are proud to represent. Their combined expertise and vision have been instrumental in shaping the agency’s direction and success.Preston Spire’s client portfolio features a diverse array of organizations, including Medtronic, Mayo Clinic, Grande Cheese, UCare, Mass General Brigham, Minnesota Wild, Second Harvest Heartland, and Kennedy Krieger Institute. By focusing on the positive aspects of each brand and crafting compelling narratives, the agency has helped these clients achieve significant growth and impact.​
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