Company Overview
Hirons is a full-service marketing and communications agency headquartered in Indianapolis, Indiana, with an additional office in Chicago, Illinois. Established in 1978 by Tom Hirons, the agency has grown over the decades into a dynamic, employee-owned firm known for its innovative, results-driven approach to advertising, public relations, and digital marketing. In 2013, Hirons became 100% employee-owned through an Employee Stock Ownership Plan (ESOP), reinforcing its commitment to collaborative growth and shared success.
Hirons offers a comprehensive suite of services designed to meet the diverse needs of its clients. These services include advertising, public relations, digital and web development, creative and brand development, crisis communications, paid media, rural reach initiatives, strategy and research, as well as video and production services. This wide-ranging expertise allows Hirons to deliver integrated solutions that effectively address complex marketing challenges.
The agency’s client portfolio spans various industries, including business-to-business, consumer, financial, government, healthcare, infrastructure, and nonprofit sectors. Hirons has demonstrated particular strength in government communications, having worked extensively with local, state, and federal agencies to deliver crucial messages to diverse audiences. Notably, the agency handles more than half of the marketing, advertising, and media buying work for Indiana state government, showcasing its deep understanding of public sector communication nuances.
Hirons’ leadership team comprises experienced professionals dedicated to fostering a culture of creativity and excellence. Key figures include Deana Haworth, APR, serving as Chief Executive Officer and Board Secretary; Kimberly Short, Controller, Board Treasurer, and ESOP Trustee; and Jay Schemanske, Executive Vice President. Their collective expertise guides the agency’s strategic direction and ensures the delivery of high-quality services to clients.
The agency’s commitment to excellence is reflected in its client testimonials, which praise Hirons for its strategic thinking, creativity, and ability to deliver impactful results. Clients have noted the agency’s effectiveness in generating awareness, building public support, and transforming brands from regional players to formidable national presences.
Hirons is also dedicated to nurturing the next generation of marketing professionals through its internship programs. These opportunities provide immersive agency experiences where career exploration and development are prioritized, allowing interns to gain hands-on experience in various aspects of marketing and communications.
Founded Year
1978
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No. of Employees
Under 49
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Reviews
Anthony Robinson
I can't speak highly enough about Hirons, who recently assisted my family with a difficult matter. My mother was a public figure and passed away unexpectedly. This left my family with the daunting task of informing not only her vast network of friends and colleagues, but also managing the media inquiry and press side of things. Within a couple of hours, Hirons had a rock-solid strategy laid out for all of the above. Before close of business that day they had a well-polished press release in the hands of all the right people at all the right media outlets. The story was on the front cover of the Indy Star the following morning - it was comprehensive, well-told, and did my mother justice. They also assisted with the obituary, a product that we are similarly proud of. We will be eternally grateful for Hirons' extraordinary talent, responsiveness, and professionalism. I would highly recommend their services to anyone.
Charlotte Martinez
Fantastic 40 year old local ad campaign company.
Barbara Lee
Best pr firm in Indiana
