Company Overview
Appetite Creative is a pioneering digital experiences studio specializing in connected packaging and innovative marketing solutions. Established in 2015, the agency has positioned itself as a global leader in transforming traditional product packaging into interactive digital touchpoints, enabling brands to engage directly with consumers through immersive experiences. Operating across the EMEA, Americas, and MENA regions, Appetite Creative collaborates with a diverse range of clients, including industry giants like Coca-Cola, Tetra Pak, Bacardi, and Pepsi.
At the core of Appetite Creative’s offerings is their expertise in connected packaging. Utilizing technologies such as QR codes, NFC tags, and beacon technology, they create web-app experiences that provide real-time analytics and drive significantly higher engagement compared to traditional digital methods. Their proprietary platform not only facilitates these interactive experiences but also offers valuable consumer insights, enabling brands to optimize their marketing strategies effectively.
Beyond connected packaging, Appetite Creative offers a comprehensive suite of services, including web and mobile app development, blockchain solutions, UX and UI design, branding, and strategic consulting. Their multidisciplinary team collaborates closely with clients to develop consistent branding strategies, intuitive user interfaces, and seamless user experiences that captivate audiences and enhance brand identity.
The agency’s commitment to innovation and industry leadership is exemplified by their Managing Director, Jenny Stanley, who authored the 2024 publication “Connected Packaging: The Game-Changing Marketing Tool.” This definitive guide underscores their deep understanding and vision for the transformative potential of connected packaging technology. Additionally, Appetite Creative drives industry knowledge through initiatives like the annual Global Connected Packaging Summit and the comprehensive Global Connected Packaging Survey.
Appetite Creative’s impact is evident in the measurable results achieved for their clients. Their connected packaging campaigns have reported engagement times averaging three minutes, increased sales with clients reporting up to 30% growth, and valuable first-party data collection. These outcomes highlight the agency’s ability to deliver tangible business growth through innovative digital solutions.
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Reviews
Andrew Smith
Perfect from start to finish. Second to none on service. They were full of really great innovative ideas to support my campaign. Every member of the team seems to really be committed to making things work for the customer.
Thomas Martin
A digital marketing agency that covers a wide range of services, from website designing to playable ads to social media even QR code application, etc., quite professional and up-to-date!
Olivia Walker
Friendly and hard working team of creatives! Great place to gain experience and grow as a designer.