Trust. Reputation. Relationships.

Leverage the power of PR.

Now serving Calgary and the Kelowna area
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Know This First

Share your story with the public, the media, stakeholders and potential investors

As a small business owner and entrepreneur, you’ve worked hard to build your business. Now, you are ready to launch and amplify your campaign. A multi-channel approach is what you need.

Your business has a story

Let’s tell it together, with impact

It is important to diversify your public relations efforts so you don’t rely on only one communication channel. By using multiple channels and tactics, you can connect with a wider audience and ensure your message lands.

Some of our most popular services include media relations, social media management, CEO thought leadership, blogging, influencer relations, owned media, collaborations and partnerships.

Combining these different tactics improves your credibility and helps to amplify your brand and messaging. You can learn more about our services here.

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What is PR about?

Myth

PR is a “nice to have” but doesn’t doesn’t really drive revenue.

Fact

PR plays a key role in business success by helping you attract new customers, retain existing ones, and expand your market reach.

Myth

PR is all about spin.

Fact

PR is about trust, reputation and building relationships. PR is a tool for communicating your authentic story.

Myth

PR is too expensive for small businesses.

Fact

PR can be customized on a sliding scale to suit your unique needs. You don’t need a big agency, you can work one-on-one with Michelle.

Hear what our clients have to say about their results.

View Case Studies
Website Traffic Increase
24
See how
Raised for Ovarian Cancer
130,000
See why
The Difference

Experience true business performance increases

Learn More

We saw a 24% increase in website traffic within two hours of the segment airing. We also noted an increase in social media followers. Overall, we found our experience with Michelle incredible. The opportunity to expand to another market, create usable, quality content and expand our subscriber base is amazing for us.

Jenna HillFrock Box co-founder

Michelle was able to leverage her professional network and media connections to help make the Lady Ball 2019 one of our most successful events to date. The coverage generated from our event is already leading to potential new sponsors and community partners for Ovarian Cancer Canada's fundraising efforts in 2020

Tracy KolwichWestern Director of Ovarian Cancer Canada

I am happy with all of the coverage over the last two months. It was great working with Michelle. I felt like she really cared! And she went above and beyond like when she met me at the studio each morning for the TV appearances.

Shan RothJammy Time Sleep Solutions founder

Michelle is a professional in every sense of the word, she slotted into my existing team of internal managers and outsourced partners and built relationships quickly to plan and execute GTM strategies. Working inside of a startup can be hard at times, but Michelle always rose the occasion and delivered with grace.

Patrick OrrVP of Growth, Communo

Michelle helped us connect with new audiences in the US and Toronto, our two key target markets. She fostered relationships with key US and Canadian influencers, helping us rank as one of the best marketing conferences in North America by Forbes. You can't buy that kind of credibility.

Bradley FosterManaging Director, The Gathering Summit

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