• Join us Near Dallas, TX on October 20, 2026

    We're partnering with State of Search to bring you a full day of learning the latest Local Search & SEO techniques!

  • Why AI Search Won’t Rank This Website (Live Audit)

    Join us on Tuesday, July 28th, 2026 at 1 PM ET

    Want to know what kinds of pages actually get leads from AI tools like ChatGPT, not just empty traffic?

    Join us LIVE as we break down real examples of pages that perform well in AI-driven search… and audit your content to see if it's lead-worthy.

  • Listen to the new episode now!

    Want to learn the latest in Local Search? Check out a new podcast every month - Local SEO, The Expert's Guide with Joy Hawkins

  • June Podcast Part 1
    Releasing June 24th

    Tune in on June 24th to watch or listen to part 1 of our next podcast with former Google Business Profile directors Brad Wetherall & Joel Headley!

    We'll uncover what really happens behind the scenes of Google Business Profiles, and what business owners often get completely wrong.

    Why reviews disappear, why edits don’t stick, and why support often feels like a dead end.

    We break down how Google actually evaluates trust, filters reviews, and decides what gets published or ignored.

    If you rely on Google Maps to drive calls, leads, or foot traffic, this is a conversation you don’t want to miss.

Robert O
Robert O'Haver
LocalU Advanced Virtual Attendee

If you are looking for some awesome, knowledgeable people to work with, these are the guys I highly recommend. Their friendliness and result-driven approach is what I love about them.

Joy Hawkins - LocalU Faculty

Joy Hawkins

Sterling Sky
Joy Hawkins is the owner of the Local Search Forum, LocalU, and Sterling Sky in Canada. She's also A GMB Platinum Product Expert.
Darren Shaw

Darren Shaw

Founder of Whitespark
Darren is widely regarded in the local SEO community as an innovator...
Greg Gifford, Search Lab

Greg Gifford

SearchLab
Greg Gifford is the Vice President of Search at SearchLab, a boutique Local SEO...
Carrie Hill - LocalU Faculty

Carrie Hill

Community Manager @ LocalU
Carrie is a Local SEO Analyst at Sterling Sky, Inc. and the Community & Event Manager for LocalU...

LocalU Who We Are

LocalU Who We Are

LocalU brings together some of the top minds in local search with years of experience and diverse expertise – we have someone on the faculty who can answer your Local SEO question – or find you an answer of some sort!

If you are looking for local SEO services, please check out our sister company, Sterling Sky, Inc., at 1-800-615-6567.  We're happy to help!

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