Our work

Our work

We take action to make a positive difference and our work ranges far and wide.

We deliver practical action, environmental education, and set the standards for parks and beaches.

We are also policy and research experts, supporting government, public bodies and organisations to tackle environmental challenges.

Beautiful Wales

Our vision as a charity is for a beautiful Wales cared for and enjoyed by everyone. Beautiful Wales, our strategy for 2022-2030, outlines our ambitious plans to deliver this vision, working closely with volunteers, government, corporate and local institutions.

Read our Strategy

Litter and waste

Under the banner of Caru Cymru (a Welsh phrase meaning ‘Love Wales’), we lead efforts to reduce litter and waste, and support volunteer-led activities.

By everybody working together to create a clean and safe environment, we can build stronger, healthier communities and make a positive difference to our planet.

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Keep Wales Tidy staff member picking up litter

Green spaces

We know that accessible, high-quality green spaces are essential for both people and wildlife, offering vital havens for relaxation and biodiversity.

Our Urban Long Forest and Local Places for Nature initiatives are creating and restoring green spaces that benefit both nature and our communities.

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Environmental excellence

Environmental quality sits at the core of our purpose.

We set the standards high for green spaces and beaches in Wales through our range of international awards including, the Green Flag, Blue Flag, Seaside and Green Coast Awards.

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The iconic Blue Flag flying over a Ceredigion beach

Young People

We know that by prioritising youth engagement we can ensure an early understanding of the long-term impact of their behaviour and help build a better legacy for the country and for the planet.

Nearly half a million young people are part of our education programmes, encouraged every step of the way by our expert team, who provide guidance, resources and training to help them thrive.

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