Seen, Not Sponsored by Jessica Mann

Seen, Not Sponsored by Jessica Mann

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Stop babysitting. Fire the creator.
The hardest part of talent management is knowing when to walk away.
 • Jessica Mann
Views Won’t Protect Rates in 2026
Oversupply, trust erosion, and decision friction are reshaping how creators get paid.
 • Jessica Mann
Your Outreach Isn’t Ignored. It’s Disqualified.
Brands don’t ignore emails because they’re busy. They ignore work. Here's what campaign managers actually scan for in the first three seconds.
 • Jessica Mann
How to Plan a Year of Influencer Campaigns Without Losing Your Mind
Creators price identity and risk. Marketers price outcomes and justification. Here’s the translation layer that turns tense rate talks into fast…
Influencer Campaign Casting Call: Mobile Carrier x Creators Wanted!
[CASTING OPEN]
 • Jessica Mann
How to Explain Creator Pricing to Brands (and Get More $$$)
Creators price identity and risk. Marketers price outcomes and justification. Here’s the translation layer that turns tense rate talks into fast…
 • Jessica Mann
The 5 Questions That Reveal a Creator’s Hidden Leverage
Most creators can’t explain why their content converts. These five questions cut through vanity metrics and surface the invisible influence brands…
Seen, Not Sponsored by Jessica Mann
Seen, Not Sponsored by Jessica Mann
Breaking down creator economy, performance data, and the unfiltered reality of the influencer marketing.
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