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Marketing: Home

Resources to support marketing and market reseach

How To Use This Guide

Welcome to the Marketing Guide. This guide has pages that focus on different aspects of marketing research. The menu to these pages is to your left.

Don't forget to also search article databases as they may provide useful resources to analyze advertising, branding, social media, as well as insights about consumers and industries.

If you would like more assistance, or help formulating search strategies, contact the Business Librarian.

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