Unlock the full sales potential of your CAD data

With INVIZCOM, your customers understand your complex products sooner, make decisions faster, and your teams gain centralized access to all content. For more efficient sales processes and consistent communication.
B2B companies must digitally transform their technical sales.

Sales Impact

Selling starts earlier and ends more successfully

  • Higher lead quality through prior understanding
  • Shorter sales cycles
  • Less travel, higher conversion rate
  • Data-driven and consistent sales arguments
Industrial companies must digitally transform their technical sales — and marketing is part of it.

Marketing Impact

Marketing works earlier, more targeted, and more consistently.

  • Higher dwell time and engagement
  • Digital brand experience
  • Reuse instead of new production
  • Consistent communication across all channels and teams

Training & Know-how Impact

Understandable instead of explanation-needing

  • Technical knowledge conveyed clearly
  • Less effort for onboarding
  • Up-to-date content always available
  • No extra work for product changes

Why must industrial companies digitally transform their technical sales?

Because early, high-quality touchpoints and interactions are deal deciding today. 70% of the entire B2B decision-making process takes place before sales is contacted for the first time. Industrial companies that leave this field unaddressed — by not digitally transforming their technical sales — hand their competitors a massive strategic advantage.

75%

of B2B buyers conduct most of their research entirely online — even before making an offline purchase.
(McKinsey, 2020)

81%

of B2B buyers have already defined a winner internally by the time they first contact sales.
(6sense, Buyer Experience Report 2024)

87%

of B2B buyers state that online content has a major or moderate influence on their choice of suppliers.
(CMO Council, 2020)

Read the Strategic Guide

Virtual Interactive Sales Experience Platform VISE™ – A new paradigm in B2B/industrial sales

FAQ

INVIZCOM

What exactly is INVIZCOM?

INVIZCOM VISE™ is an individualized platform and system solution for industrial companies that want to systematically unlock the sales value of their CAD data and make it usable for sales, marketing and training. Our technology and approach combines interactive product presentation, structured content access and systematic scalability – based on what is already available – your data.

INVIZCOM itself is therefore the provider of this VISE™ platform, but at the same time also a service provider for 3D visualization and content generation based on your Virtual Twins. On the one hand for content creation for content within the VISE™ platform, but also for content outside of it. Your Virtual Twins are the basis for infinite, scalable product content. That’s why there is also the INVIZCOM Virtual Twin Content Hub in which you always have centralized access to all assets created from your Virtual Twins. Centralized and always up-to-date.

Yes — starting from the virtual twins, we create all visualization formats: renderings, animations, process simulations, and more. The difference: they are not isolated but part of a structured system.

INVIZCOM is a modular, highly customized platform system. We act as your system partner at all times. The INVIZCOM CAD Sales Value Enablement System is a scalable system with real functional depth, tailored to your company and your requirements to maximize the sales value of your CAD data. Our work, our platform offering, and the implementation can be compared to the production process in mechanical engineering: the foundation is always the same, but no machine is identical to another. At the start, we work with you to test, build knowledge, and define certain objectives. With over 25 years of industrial experience in market, marketing, and sales consulting, we operate at eye level and always with brand consistency.

No. The entry is modular — you can start with one area, such as a product, an application, or an industry, and expand the platform step by ste

A virtual twin is a photorealistic, interactive, fully functional 3D twin of your machine or product — based on your existing CAD data.

INVIZCOM VISE™ is not an isolated 3D experience, but a system: content is updatable, reusable, integrated, and systematically accessible – for sales, marketing, training, or service.

We analyze with you which content, products, and functions make sense (always critically and constructively, based on our 25+ years of industrial experience) and develop your platform together. Not as an off-the-shelf product but as a solution tailored to your needs.

Yes. We work with companies in mechanical and plant engineering, component manufacturing, and industrial communication — and we know how to communicate complex products effectively in sales. Beyond these sectors, the platform can also have a huge impact. If you have an idea, just reach out — we welcome every creative exchange.

Yes. Through a CMS, you can update 2D and text content yourself. On the product side, the platform can be expanded at any time to include new products, variants, or markets — naturally, this is done in collaboration.

The first modules can go live in under two months. Scaling is done in coordination with you — depending on your needs and resources.