Asmâa’s AI Marketing talk was one of the most engaging sessions we’ve had. She masterfully blends strategic insight with deep human awareness, leaving our attendees inspired, empowered, and ready to take action to scale their ventures.
Asmâa Methqal | Feminine Leadership Speaker & Strategic Advisor
Asmâa Methqal /ˈäSSma/ /ˈMet-kal/ is a business and leadership strategist for women in tech, shaping the future of business the feminine way.
With over 25 years of experience, she advises women founders and executives on building businesses and leading in ways that align with how they think, decide, and create. Asmâa is known for identifying the growth ceiling her clients cannot yet see or break, naming it directly, and repositioning their leadership, identity, and business from that insight.
She is the creator of Fire and Flow Leadership™ and the Conductor Framework™, and the founder of The Thread | Women+Tech Vancouver, a platform accelerating women’s leadership and influence in tech through fast belonging and hands-on upskilling.
Asmâa speaks and advises globally in English and French on feminine leadership, business design, and the future of women-led innovation in tech.
Connect with Asmâa on LinkedIn or explore working with her as a strategic advisor or speaker at iamasmaa.com.
Asmâa Methqal | Conférencière en leadership féminin et conseillère stratégique
Asmâa Methqal /ˈäSSma/ /ˈMet-kal/ est une stratège en croissance des affaires et en leadership auprès des femmes en technologie. Elle contribue à façonner l’avenir des entreprises à partir d’une approche ancrée dans le féminin.
Forte de plus de 25 ans d’expérience, elle accompagne des fondatrices et dirigeantes dans la création d’entreprises et d’approches de leadership alignées avec leur manière de penser, de décider et de créer. Asmâa est reconnue pour sa capacité à identifier clairement les plafonds de croissance que ses clientes ne perçoivent pas encore, à les nommer sans détour, puis à repositionner leur leadership, leur identité et leur modèle d’affaires à partir de cet éclairage.
Elle est la créatrice de Fire & Flow Leadership™ (transformation identitaire) et du Conductor Framework™ (croissance d’entreprise), ainsi que la fondatrice de The Thread | Women+Tech Vancouver, une plateforme qui accélère le leadership et l’influence des femmes en technologie en favorisant une appartenance immédiate et un développement concret des compétences sur le terrain.
Asmâa intervient et conseille à l’international, en français et en anglais, sur le leadership féminin, la stratégie d’entreprise et l’avenir de l’innovation portée par les femmes en technologie.
Pour en savoir plus ou explorer une collaboration à titre de conférencière ou de conseillère stratégique, visitez iamasmaa.com ou connectez-vous avec Asmâa sur LinkedIn.
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The Life Design Playbook, available in English and French, is a do-it-yourself set of activities from Asmâa’s most popular live workshop. It was delivered to thousands of people who quickly manifested their dream lives. This transformative guide helps leaders and entrepreneurs design a life and career aligned with their core values and vision. Blending strategic action with inner connection, the playbook offers actionable and aligned steps to cultivate clarity, purpose, and fulfillment.
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Asmâa’s AI Marketing talk was one of the most engaging sessions we’ve had. She masterfully blends strategic insight with deep human awareness, leaving our attendees inspired, empowered, and ready to take action to scale their ventures.
Asmâa has been a transformative partner for VIATEC, working with us in diverse roles—from EIR to delivering impactful workshops for our VAP clients, individual coaching, and facilitating large conferences. It’s rare to find someone with Asmâa’s unique blend of sharp insight, experience, and deep listening skills. She brings immense value to every engagement, consistently helping us elevate our tech community.
Asmâa is one of the most authentic and captivating speakers I’ve ever met. Her contagious positive energy hooks the audience with her presence. Her ability to make complex topics feel accessible and instantly applicable is what makes her a must-have speaker for any high-impact event.
Asmâa has Appreciative Inquiry in her DNA; it’s how she sees, listens, and transforms. Her inquisitive nature helps people and businesses uncover hidden opportunities and strike gold in ways they never imagined!
Asmâa’s combination of intuitive wisdom and trial-tested business strategies is a rare and fantastic combination that you don’t often see. A true unicorn!
Asmâa delivered tremendous value to my audience. Her appreciative conversational approach gets the topic richer by the minute. Her deep understanding of CEOs enabled her to tailor insights and strategies that resonated, providing leaders with the tools to create a real, lasting impact.
Asmâa’s energy, insight, and honesty are a BREATH of FRESH AIR in the business coaching industry! Her “Fire & Flow” leadership model is powerful and a joy to speak through. She brings a rare blend of strategic brilliance, deep intuition, and electrifying presence that makes every conversation memorable. It was a pleasure having her on the “On the Edge” podcast!
Asmâa joined me on my show “The Eternal Optimist” and made a strong impression. Her self-awareness and impact through her teachings and inspirational journey are undeniable. She’s now on my preferred guest list, and I highly recommend her.
Asmâa was a powerhouse guest on the “How to Scale a Business” show. Her energy is infectious, her insights are razor-sharp, and her transparency is refreshing. I could have talked to her for hours; 30 minutes wasn’t nearly enough!
Asmâa has a natural, raw and beautiful vulnerability paired with her flow and fire energy. Her journey of intense courage, resilience and empowerment inspires me incredibly. Sharing her powerful story of triumph and sheer badassery with my audience on “The Youest You” podcast was an absolute privilege.
Asmâa is a force of nature! She blends deep wisdom with an infectious zest for life, creating a powerful presence that uplifts everyone around her. Her calm confidence and empathy put people at ease, making them feel seen and supported.
Asmâa is a fireball of energy, an intuitive leader, and a visionary trailblazer for the future of leadership. She has the gift of bridging spirituality and conventional leadership, connecting with all segments of the audience. Asmâa is dynamic, bold, and engaging, serving as a model for authenticity!
Asmâa was instrumental in the success of the inaugural Meet a Mentor for the Victoria tech community. As event host and MC, she brought energy, a dynamic presence, and seamless facilitation that kept the audience fully engaged. Her ability to connect with people and create a dynamic atmosphere made a lasting impression on everyone who attended.
Asmâa is one of the best speakers out there. She communicates her expertise intelligibly, has an upbeat, friendly energy, and provides empowering insights to audiences. Asmâa can flow in any direction of the conversation.
A global business consultant, bilingual speaker, top marketer, transformational leadership facilitator, author, and unshakable strategist dedicated to unlocking your business and leadership potential.