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blumendorf/README.md

Hi, I'm Marco Blumendorf πŸ‘‹

Director at work, developer at heart - AI-native engineer with a PhD

πŸ‡©πŸ‡ͺ Based near Berlin, Germany Β· Working at the intersection of AI and publishing


πŸ‘¨β€πŸ’» What I do

I spent a decade at TU Berlin researching adaptive UIs and distributed AI. Now I lead engineering teams, rethinking how we build software alongside AI.

  • I lead engineering at CHAPTR (Holtzbrinck Publishing Group), building AI-powered products for the publishing industry
  • I care deeply about developer experience, codebases AI can reason about, and teams that grow with their tools
  • I believe AI in software development is the next great abstraction layer - and I'm building for that future every day

πŸš€ Current work

  • Director of Software Engineering - CHAPTR Building reedy.ai - AI-powered metadata optimization for publishers. Improving discoverability, making large book catalogs semantically searchable, and optimizing for platforms like Amazon. Focus: developer experience, AI-compatible codebase architecture, bridging product and engineering.

  • Startup Mentor & Advisor Helping early-stage founders make sound technical decisions - from architecture and team setup to AI strategy. Drawing on 15+ years of building, scaling, and sometimes breaking things at startups.


πŸ† Selected achievements

  • PhD in Distributed Artificial Intelligence - TU Berlin's DAI-Labor, researching adaptive UIs across devices and modalities (voice, touch, gestures, smart environments) - what we'd now call generative UI
  • Advised 13 PhD students during my time leading the Human-Computer Interaction research group
  • Scaled a smart home engineering team from 2 to 18 engineers at yetu AG
  • CTO at smartB Energy Management - raised funding and built an IoT platform for commercial energy management
  • CTO & Advisor for multiple Berlin-based startups in sustainability and IoT
  • Traveled the world for 2 years after completing my PhD
  • Left Berlin for Brandenburg, raising chickens and kids, growing vegetables, building a home.

🧠 What I think about

I see AI as the latest level of abstraction in software:

Punch cards β†’ Assembler β†’ Higher-level languages β†’ Libraries & open source β†’ Generative AI ← we are here

I build for codebases AI can reason about: simple folder structures, documentation about the why not just the what, established best practices, and tests as the ultimate lifeline.

I sometimes write and think about:

  • How AI is changing engineering workflows
  • Building developer experience that scales
  • Greenfield projects and when to start fresh
  • The publishing industry meets AI

🧰 Tech I like

Area Technologies
Coding Cursor, Claude Code
Frontend React, React-Native, TypeScript, Vite, Tailwind CSS, TanStack Query
Backend Python, Firebase, Pydantic, Typesense, Elasticsearch, PostgreSQL
AI & ML Anthropic Claude, OpenAI, LangChain, Cohere, Google GenAI
Infrastructure Github Actions, GCP, Terraform, Azure
Practices Vitest, Playwright, Cypress, CI/CD, Feature Flags

πŸ”¬ My Lab

I maintain a collection of browser-based AI experiments exploring local LLMs running entirely in the browser via WebGPU. Check them out at blumendorf.info/lab.


πŸ”— Find me elsewhere

Website Β· LinkedIn Β· GitHub

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