Premium services by Superform Labs

Tailoring the GA4Dataform framework to your business needs

GA4Dataform is deceptively simple. You can install it and have a production-ready BigQuery model running in literally two minutes. For many, the default install provides a fast, cost-effective foundation.

But here is the catch: Your business isn’t default. Your analytics setup is custom, your attribution logic is unique, and your reporting needs are specific to your domain.

To bridge the gap between a standard install and a revenue-driving data engine, Superform Labs offers specialized services.

Note: Our advisory and custom modeling services are available exclusively as an addition to a GA4Dataform Premium license. We do not offer standalone consulting or data collection services.

Boutique collective

We are a collective of senior data specialists. You work directly with the team that built GA4Dataform. Just top-tier expertise and senior strategic advice around GA4, BigQuery and Dataform.

Expert configuration

We align the framework with your specific tracking plan. We map your unique custom dimensions, KPIs, and conversion events into a production-ready, fully configured data engine.

Custom data modeling

We engineer custom SQLx transformation layers for complex attribution, lead cohorts, or domain-specific revenue metrics. These models are tailored to capture the nuances of your unique business model.

Revenue intelligence & AI

Architect high-context, flattened schemas designed for conversational analytics and LLM inputs. We turn raw event data into automated, AI-driven growth insights, ensuring your data stack is future-proof.

Strategic advisory

Get senior-level guidance on data governance, BigQuery optimization, and architectural design. We ensure your infrastructure scales while maintaining executive-level defensibility, clarity, and long-term enterprise value.

Service FAQ

Everything you need to know about working with the Superform Labs team

GA4Dataform is our product: the modular framework to transform GA4 export data. Superform Labs is the boutique agency and collective of experts behind it. While the product provides the infrastructure, Superform Labs provides the senior-level strategic advice and custom engineering to tailor that infrastructure to your business.

No. We are highly specialized in the data transformation layer. We focus exclusively on the ‘refinery’, turning the raw GA4 BigQuery export you already have into actionable, structured data.

No. Our custom modeling and advisory services are built on top of the GA4Dataform Premium architecture. A valid Premium One or Unlimited license is a prerequisite for all service engagements. For your convenience, the license can be included in the same invoice as your service project.

You work directly with the senior experts who built the product. Our boutique model ensures that all strategic advice and engineering are handled by our senior-level founders and specialists, never outsourced to junior staff.

You maintain full data sovereignty and a perpetual right to use the custom code within your organisation. The transformations are deployed directly into your Google Cloud environment. However, Superform Labs retains the intellectual property rights to the underlying logic, methods, and code patterns. This allows us to continuously improve the GA4Dataform framework for all users while ensuring your specific business configuration remains yours.

Premium support covers product-related questions, bugs, and schema updates. These services are for bespoke engineering, where we write custom code, architect new models, or provide high-level strategic advisory tailored to your specific business goals.

We support both. We help brands build their internal data moat and assist other agencies in delivering enterprise-grade analytics engineering and defensible reporting to their own client portfolios.

Yes, we can work alongside your existing data agency to provide the deep GA4 and Dataform expertise they might lack, or we can act as your primary transformation partner.