In praise of Marks & Spencer’s online returns UX
The venerable retailer continues to invest in a broad range of customer experience initiatives, which are bearing fruit in its clothing and homeware division.
Ben Davis
Insights Editor
Ben Davis is Insights Editor at Econsultancy. He edits Econsultancy articles and contributes to our reports and events. Ben is interested in emerging technology, UX and brand. He lives in Manchester, England.
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At Econsultancy’s January Capability Leaders Forum, marketers from AstraZeneca, Reckitt and Trainline discussed the potential of generative AI to augment the fundamentals of brand-building.
Eight digital and marketing trends for 2025
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How will online shopping evolve in the year ahead? We ask the likes of Shopify and Eagle Eye to share their thoughts on retailer tech and strategy.
Customer engagement in 2025: Focus on LTV and data literacy
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Retail media trends in 2025: From leaders at Ocado, Nectar360, Uber and more
As retail media continues to grow, we ask some industry figures about the challenges ahead for retailers, brand marketers and execs.
Agencies in 2025: What’s the elephant in the room?
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Performance marketing trends for 2025: We ask the experts
We asked our experts about the state of performance marketing right now and how the industry should evolve in the next 12 months.
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Q&A: Mark Walker on FMCG omnichannel trends for 2025
The former Global Omnichannel Lead at Unilever discusses where the integration of online and offline retail is headed in the next 12 months.