Retail
Harleys, AI PCs, premium TVs: Amazon Prime Day suggests India's premiumisation story is moving beyond metros
Amazon India's Prime Day sale revealed significant premium product demand from smaller cities. Sales of luxury beauty and grooming items saw substantial year-on-year growth. Customers also purchased larger televisions and premium motorcycles, with many buyers from tier-2 and tier-3 locations. New Prime memberships and small business participation increased outside major metropolitan areas.
Swiggy resolves FSSAI licence issue linked to subsidiary Toing; says no food safety risk
Swiggy said it has resolved an FSSAI licence-related issue concerning its food ordering and delivery platform Toing after updating licence particulars. The company clarified the matter involved no food safety concerns, received a modified FSSAI licence on July 9, and said no monetary penalty has been imposed or major financial impact is expected.
Can Virat Kohli crack India’s celebrity-brand jinx?
Virat Kohli relaunched his lifestyle brand One8 with Agilitas Sports. This venture aims to overcome past challenges faced by celebrity-backed brands. Agilitas brings operational expertise and manufacturing capabilities to the brand. The company is focusing on rapid product development and efficient distribution. Success will depend on consumer repeat purchases within the first year.
India eats 4 lakh rotis on trains as Swiggy's rail food orders triple in Q1FY27
Swiggy's rail food delivery saw threefold growth in the last quarter. Indian train travelers ordered over four lakh rotis during the summer months. Multi-station orders surged more than 300 percent year-on-year, indicating increased passenger engagement. This service is also attracting first-time users in smaller towns and cities. Popular food items included roti, masala dosa, and various summer beverages.
Flipkart extends zero-commission policy to all fashion products, benefiting 90,000 sellers
Flipkart has removed its Rs 1,000 price cap on fashion items. This change now covers all products in the fashion category without any commission. Approximately 90,000 active sellers in fashion will now retain their full margins. This seller-first initiative is a long-term investment for innovation and brand building.
FM Sitharaman exhorts toymakers to aim for a fourth of global market share
Finance Minister Nirmala Sitharaman encouraged the toy industry to capture a quarter of the global market. She highlighted government policies and trade agreements supporting this ambitious goal. Domestic toy exports have significantly increased, while imports have sharply declined. The minister emphasized the importance of branding and quality product creation for success. Support programs are empowering Indian toy manufacturers to compete internationally.
Protein & clean labels priorities in snacking; quick commerce fuelling healthy snacking: Farmley report
Indian consumers now prioritize protein content and natural sweeteners in their snack selections. Quick commerce and ingredient transparency are reshaping how brands are discovered and trusted. Parents are willing to pay more for healthier snack options for their children. Women are seeking snacks tailored for period nutrition, creating new wellness opportunities. Packaging convenience and sustainability are increasingly influencing consumer purchase decisions.
Quick commerce to outpace overall digital commerce growth in 2026: Equirus Report
India's quick commerce segment is set to remain the fastest-growing part of the country's digital retail market in 2026, expanding at more than twice the pace of overall digital commerce as companies continue to invest in dark-store networks and rapid delivery infrastructure, according to an Equirus report.
Trent Q1 revenue rises 19% to Rs 5,666 crore as Westside, Zudio expansion continues
Trent, a Tata Group retailer, saw its revenue surge by 19% in the first quarter of FY27, reaching Rs 5,666 crore. This impressive growth was fueled by the aggressive expansion of its Westside and Zudio store networks, with 20 new outlets added during the period. The company now operates over 1,300 stores, highlighting its strong performance in the retail sector amidst challenging market conditions.
NPCI's Dilip Asbe joins Swift's global supervisory board
Dilip Asbe, CEO of NPCI, has joined Swift's global supervisory board, a significant step for India's payment ambitions. This appointment, pending regulatory approval, grants India a voice in global payment standards, recognizing the success of UPI. Asbe's leadership has been pivotal in developing India's advanced payment systems, positioning the nation as a key influencer in shaping future cross-border financial infrastructure.
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Maya Tata set to take charge of Westside's digital growth, speed up global expansion
Maya Tata is set to spearhead Westside's e-commerce marketing as the fashion retailer gears up for aggressive global expansion. Leveraging her digital expertise, she will drive online growth for the brand, which is also rapidly increasing its store count domestically. This strategic move aligns with Trent's ambition to build Indian brands with international appeal, as evidenced by Westside's recent foray into the UAE.
Indian toy market holds strong growth potential: China Toy Association Chair
A delegation from China, Taiwan and Hong Kong visited the Indian toy show, where industry representatives explored opportunities for collaboration with their Indian counterparts.
Flipkart ranked 5th best employer by Great Place To Work; underscoring a strong people-first culture
Flipkart has secured a spot in India's Top 5 Best Companies to Work For 2026, a significant leap from its previous ranking. This recognition highlights the e-commerce giant's dedication to a people-first approach, emphasizing employee well-being, career development through internal mobility, and a performance-driven culture. The company's commitment to fostering innovation and providing inclusive benefits has been key to its success.
Quick commerce is helping Nestle India's premium products reach beyond metros, MD Tiwary says at AGM
Nestle India is prioritizing quick commerce for premium products and focusing on healthier reformulations, according to Chairman Manish Tiwary. The company is expanding its digital reach and improving nutritional profiles by reducing sugar, salt, and fat. Rural India is identified as a key growth driver, with investments in distribution and technology to support future demand and brand building.
PlayBlue raises $2.7 million in seed funding to expand omnichannel sports retail business
Sports retail startup PlayBlue has secured $2.7 million in seed funding to launch its omnichannel platform and first flagship stores in Bengaluru, Mumbai, and Delhi NCR. Co-founded by industry veterans, the company aims to capture India's growing sports participation by offering a wide range of brands. PlayBlue plans to expand significantly, targeting substantial revenue and a large user community within five years.
Flipkart appoints Vinay Vaidya as senior vice president of technology for supply chain
Flipkart has appointed Vinay Vaidya as Senior Vice President of Technology for its supply chain, bringing over two decades of experience from Amazon and Tata Digital. Vaidya will spearhead technology and innovation across key areas, including logistics and AI. This strategic hire follows a series of other significant senior appointments aimed at bolstering Flipkart's technological capabilities for future expansion.
