EACA Reports

This guide helps agencies prepare for the upcoming European Accessibility Act, outlining how to embed accessibility into communications, campaigns, and creative production to meet legal and ethical standards

A practical explainer for agencies on how to align campaigns with the CAN Children’s Rights and Wellbeing Code, covering key principles like safety-by-design, privacy, and responsible practice in digital environments.

This EACA guide explains how communications agencies can comply with the DSA’s new age assurance rules, outlining when age verification is required, approved technologies, and privacy-first approaches to protect minors online.

This Kantar x Effie Europe booklet explores what makes award-winning campaigns stand out today – offering insights on branding, creator partnerships, and cross-channel coherence, with real case studies from leading brands.

This guide provides a comprehensive overview of the EU AI Act for communication agencies, focusing on how the Act affects marketing and advertising strategies. It outlines the key provisionsthat are relevant to EACA members and provides practical steps to ensure compliance.

This guide explains the 2024 elected Parliament, the composition and leadership of the Commission, and the policy agenda relevant to EACA members that will shape the legislative landscape over the next five years.

This report exposes the gender gap in creative awards across Europe and offers ten actions to boost visibility and recognition of female creatives.

A comprehensive playbook from EACA’s Accessibility Task Force on building inclusive, accessible work environments.

A practical playbook tackling the female talent drain in advertising, featuring strategies and best practices to retain and empower women across all career stages.

An exploration of how purpose-driven healthcare agencies are raising creative standards and driving meaningful impact in a regulated industry.