WHAT WE DO
Influencer Relations + Affiliate Marketing
Helping you to develop and execute meaningful partnerships.
Our Approach to Influencer Relations
It’s critical for brands to reach and connect with their target audiences in authentic and meaningful ways.
Cue Dittoe PR’s influencer relations services. We develop and execute impactful social influencer strategies for our Midwest clients, whether it’s managing long-term influencer partnerships or coordinating splashy influencer and VIP events.
Influencer Research + Identification
Dittoe PR will build influencer lists in various markets across the Midwest, selecting the potential partners we feel would be the best fit for the requested market/package and share them with your team for consideration. We’ll also leverage our agency’s network of trusted influencers to highlight those who best support the overall goals and objectives of the campaign.
Influencer Outreach + Management
We will engage with the potential partner on your behalf to inquire about their interest in a marketing partnership. This can be done generally or with a specific package offering in mind.
Once interest is secured, Dittoe PR will work alongside your team to personalize the influencer agreements to each opportunity and partner. We will be the main point of contact for all partners, including paid and trade, acting as the go-between for partnership negotiations, content requests/approvals, issues and more.
Measurement + Reporting
Dittoe PR will track and report on new partnership posts as they are shared in real time so your team can engage with them in real time. We can also share original files to reuse for marketing purposes.
Our Approach to Affiliate Marketing
In today’s digital media landscape, we understand that effective communication is not just about making headlines; it’s about driving tangible results for your brand. Our Affiliate Marketing services provide the perfect synergy between coverage and conversion.
Affiliate Program Development
We conceptualize, launch and manage your brand’s affiliate program. This includes affiliate platform setup, targeted outreach to affiliates, and ongoing monitoring, management and execution of the program.
Performance Optimization
Continuous improvement is key to success. Our team diligently optimizes affiliate PR campaigns to maximize conversions, shape PR strategy and enhance your brand’s online presence.
Comprehensive Reporting
Stay informed with transparent and detailed reports. Our reporting system provides a clear overview of affiliate performance, enabling you to make informed decisions and measure the impact of your investment.
What Sets Us Apart
Trusted Influencer Connections
We’ve cultivated relationships with top creators through years of campaigns across industries. Working with us gives your brand the advantage of these connections, helping you bring the right influencers to your campaigns with confidence and speed.
Strategic Partnerships
From grand openings to VIP events or brand activations, we identify the right influencers. Whether local or national, we connect you with creators who align with your goals and resonate with your audience.
Complete Influencer Management
We handle campaigns end-to-end. From planning to execution, we pitch influencers, coordinate with them, and act as the liaison between client and creator. We strategically allocate your budget to maximize impact and ensure every dollar drives results. We track performance throughout the campaign, analyzing engagement and results to optimize strategy and ensure your goals are achieved.
THE LUME Case Study
Influenced by Art: Newfields’ Immersive Van Gogh and Monet Experiences Garnered Digital Success
In July 2021, Newfields at The Indianapolis Museum of Art was set to open its largest continuous exhibition space in the museum’s 138-year history, THE LUME Indianapolis. It was critical to showcase what differentiated THE LUME Indianapolis from other immersive shows, leaning in to its grandeur, permanency and overall mission to allow visitors a new way to experience art.
Our Proven Process
At Dittoe PR, we become an extension of your team, understanding your business, your ideal customer profile and target audiences, challenges, opportunities, and overall business goals and objectives.
Whether you’re looking to attract new customers, talent or investors, we communicate effectively when the moment is right and in ways that move the needle.
Discover + Align
Identify needs and goals, set expectations, and determine engagement details.
Onboard + Integrate
Sync teams, create a knowledge base, request and internalize existing materials and data.
Research + Strategize
Understand target audiences and their motivations to develop and deliver a targeted and integrated strategic plan.
Execute + Learn
Execute strategy to build credibility across audiences and channels, adjust in real time, and use gained insights to inform future campaigns.
Report + Discover
Host recurring status calls and quarterly planning sessions; report regularly against KPIs and goals; constantly refine to drive real-world results.
