About

Who We Are

Disco is a powerful Discount Rules Plugin for WooCommerce built by WebAppick, a team of WordPress and WooCommerce experts. We help online store owners create smart, automated discount strategies that drive sales and increase average order value — without the complexity of traditional coupon systems.

Our mission is to make dynamic pricing and discount accessible to every WooCommerce store, from small businesses to enterprise-level operations. We believe discounts should work for you automatically, helping you grow revenue while delighting your customers.

Our Goal

We aim to empower WooCommerce store owners with tools that:

  • Save time on daily operations
  • Simplify complex discount setups
  • Increase revenue with smarter pricing
  • Improve customer experience

Our Brand Promise

We don't just build plugins — we build solutions. You can expect:

  • Easy-to-use features without technical headaches
  • Reliable performance for growing stores
  • Fast and helpful customer support
  • Continuous updates based on real user needs

Our goal is to help you simplify your workflow and grow faster.

Community Support & Responsibility

We are proud contributors to the WordPress and WooCommerce ecosystem. We actively support the community by:

  • Sharing knowledge and best practices
  • Helping businesses solve real problems
  • Building tools that support long-term growth

We believe in growing together — not just building products.

Our Solutions

Disco

The all-in-one WooCommerce discount plugin. Create and automate:

  • BOGO deals
  • Bulk discounts
  • Tiered pricing
  • User role pricing
  • Advanced dynamic pricing rules

All applied automatically — no coupon codes needed.

Get Disco Pro

CTX Feed

Reach more customers across 220+ marketing channels.

  • Google Shopping
  • Facebook & Instagram
  • TikTok
  • Pinterest
  • And 220 more

Generate and manage product feeds easily from your WooCommerce store.

Get CTX Feed

Challan

Professional documents for your store.

  • PDF invoices
  • Packing slips
  • Shipping labels

Automatically generated and fully branded for your business.

Get Challan

What People Say About Our Products

"I will always recommend these guys because their plugins are always bug free and the support is always responsive. This plugin does exactly what it says and works well with my other woo plugins that I use. Would highly recommend."

TC
Thedeancorp
B2B Wholesale Store

"I have been using another plugin that had no timer option. For each product sale, I had to create a separate BOGO even if it was the same product. I like how I can stack Buy 4 and Buy 10 on the same sale. Also, I have been looking for a program that will limit the amount of each discount that can be purchased. Your plugin is the only one I have found that will do that. Great job on the plugin."

RD
Randal
Nature's Sunshine Distributor

"Transform your project experience with the Disco plugin! Enjoy exceptional Quality, Reliable Performance, and an Intuitive User Experience. Effortlessly take your work to the next level!"

MS
mainmultistores
Clothes Store

Our Journey

From a small idea to serving thousands of WooCommerce stores worldwide.

2018

Company Founded

Started with a vision to simplify WooCommerce product feed management for online store owners.

2019

First Enterprise Client

Landed our first enterprise client and expanded the team to meet growing demand.

2021

New Software Acquisition

Acquired and launched new products including Challan for PDF invoicing and expanded our product suite.

2023

Disco Plugin Launch

Launched Disco — the ultimate WooCommerce discount plugin, bringing automated dynamic pricing to thousands of stores.

2024

Multi-Product Expansion

Expanded to serve 100+ marketing channels and grew to support thousands of active WooCommerce stores globally.

2025+

Next-Gen Platform Launch

Building the next generation of WooCommerce tools with AI-powered pricing, advanced analytics, and deeper integrations.

Our Core Values

Growth And Accountability

We take ownership of our work and continuously push ourselves to deliver better solutions for our users.

Empathy And Support

We listen to our users, understand their challenges, and provide thoughtful solutions with genuine care.

Innovation And Excellence

We stay ahead with modern technology and best practices to build products that set the standard.

Collaborative Working Environment

We believe great products come from great teamwork — open communication, shared goals, and mutual respect.

Disco Culture

You will love our solutions

Join thousands of WooCommerce store owners who trust Disco to automate their discount strategies and grow revenue.

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