Definitions and Key Terms

When we use these terms in this Cookie Policy, they have the meanings below:

• Cookie: A small text file stored by your browser when you visit a website. Cookies help recognize your device, provide analytics, remember preferences (such as language), and support security and functionality.
• Similar Technologies: Technologies that work like cookies, including pixels/web beacons, local storage, session storage, software development kits (SDKs), and device identifiers.
• Company, we, us, our: Datamam (Amadaam LLC), the controller/operator of the Website.
• Device: Any internet-connected device (computer, phone, tablet, etc.) you use to visit our Website or use our Services.
• Service: Our professional data services and any features offered through the Website.
• Third-Party Service: External providers whose tools we embed or with whom we work (e.g., analytics, advertising, social media).
• Website: datamam.com and associated subdomains.
• You: Any visitor or user of the Website or our online Services.

Introduction

This Cookie Policy explains how Datamam uses cookies and similar technologies on the Website. It describes what these technologies are, why we use them, and how you can control them. This policy should be read together with our Privacy Policy.

What Exactly Is a Cookie (and Similar Technologies)?

A cookie is a small file placed on your Device by your browser at the request of a website. Cookies are widely used to make websites work, improve user experience, and provide reporting information.
We also use similar technologies (pixels, local storage, SDKs) that may store or access information on your Device for the same purposes.

Cookies are not programs and cannot install malware, but they can store identifiers that, when combined with other data, may be considered personal data under certain laws.

Who Sets Cookies?

• First-party cookies are set by Datamam.
• Third-party cookies are set by other companies (e.g., analytics or advertising partners) when their features are embedded on our pages.

Why We Use Cookies

We use first-party and third-party cookies to:

• Operate the Website (load pages, balance traffic, keep you signed in, prevent fraud).
• Remember your preferences (language, region, cookie choices).
• Measure performance (page views, time on page, referrers, basic diagnostics).
• Improve the site (debug, test new features, enhance navigation).
• Support marketing where permitted (e.g., measure campaign effectiveness; optionally tailor outreach).

Types of Cookies We Use

• Strictly Necessary (Essential): Required for the Website to function (security, network management, load balancing, session management, cookie-consent storage). You cannot opt out via the banner, but you can block them in your browser (the site may not work).

• Performance/Analytics: Help us understand how the Website is used (which pages are popular, how users navigate, errors). Example providers may include Google Analytics.

• Functionality: Remember choices you make (e.g., language, form data between pages).

• Advertising/Targeting (limited use): Only used where enabled to measure campaigns or deliver more relevant outreach. These may read or set identifiers that some laws consider “sharing” for cross-context behavioral advertising.

• Security/Fraud Prevention: Detect and prevent spam, abuse, or unauthorized access.

• Consent Management: Store your cookie preferences so we can honor them on future visits.

Legal Bases and Consent (Region-Specific)

• EU/EEA & UK: We set non-essential cookies (e.g., analytics, advertising) only with your consent. Essential cookies rely on our legitimate interests in running a secure, functional Website. You can change your consent at any time via Manage Cookie Preferences.

• United States (state privacy laws, including CPRA/CCPA, VCDPA, CPA, CTDPA, UCPA): You may have the right to opt out of the “sale” or “sharing” of personal information or targeted advertising. Where our use of cookies is deemed “sharing,” we honor your opt-out choices, including Global Privacy Control (GPC) signals where recognized.

• Canada/Australia & other regions: We use cookies in line with local requirements (consent or opt-out depending on cookie type and law).

How You Can Manage Cookies

You have several controls:

1. Cookie Banner / Preference Center: Use Manage Cookie Preferences (place the WP link/button to your consent tool) to accept, reject, or fine-tune categories (except strictly necessary).
2. Browser Settings: Most browsers let you block or delete cookies. Blocking essential cookies may break parts of the site.
3. Global Privacy Control (GPC): If you enable GPC in your browser, we treat it as an opt-out of “sale/sharing” where applicable.
4. Analytics Opt-outs: You can use tools like the Google Analytics Opt-Out Browser Add-On (if GA is deployed).
5. Mobile Advertising IDs: Reset or limit ad tracking via your device settings (where applicable).

Note: Disabling a cookie category does not remove existing cookies. You must clear them via your browser settings.

Our Analytics and Marketing Partners (Examples)

Depending on your configuration, we may use:

• Google Analytics (analytics and performance measurement).
• LinkedIn Insight Tag / Meta Pixel (only if enabled for campaign measurement/retargeting and where legally permitted).

We do not control how third parties process data once collected; their use is governed by their own privacy and cookie policies. See our Privacy Policy for more about disclosures and your rights.

Cookie Lifespan and Retention

• Session cookies expire when you close your browser.

• Persistent cookies remain until their set expiry or you delete them.
• We aim to set reasonable retention periods. Typical durations range from a few minutes (load balancing, security) to 13 months for analytics/consent storage (or shorter where required by law).

Do Not Track (DNT) and Global Privacy Control (GPC)

Most browsers offer DNT; there is no common industry standard for honoring DNT, so we do not respond to DNT signals. We do recognize GPC signals as an opt-out of sale/sharing where applicable under U.S. state privacy laws.

Third-Party Cookies

Third-party providers may set cookies when their content is embedded (e.g., analytics, video, social plugins) and may use them for their own purposes. We do not have direct control over those cookies. Manage them via our preference center, your browser, and any provider opt-outs.

Changes to This Cookie Policy

We may update this Cookie Policy to reflect changes in the law, our technology, or our practices. We will post the updated version with a new “Last updated” date. Where required, we will obtain consent again for material changes.

We do not set any cookies by default. All cookies we use (e.g., analytics and/or advertising) are non-essential and load only if you click “Accept.” If you click “Reject All,” no cookies or similar technologies are set.

Because we don’t place an essential “remember” cookie, choosing Reject All means we don’t store your choice—the banner may reappear on future visits or browsers.

• EU/EEA & UK: Non-essential cookies load only after opt-in via the banner or Manage Cookie Preferences.
• United States (state privacy laws): Our default is opt-out (nothing loads). You can opt in via Accept, and opt out again anytime via Manage Cookie Preferences or the Do Not Sell or Share My Personal Information link (where applicable). We honor Global Privacy Control (GPC) signals.

If you opt in to any category, we record that consent state using the same (non-essential) mechanism and retain it for up to 12 months (or less where required). Your choice applies to this browser/device on datamam.com (and related subdomains using the same tool). We do not knowingly use cookies to profile or target individuals under 16 (or higher local age where required).