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Loyalty Programs

Whether you want to deepen your understanding of loyalty management or find innovative ways to engage your customers, our resources are designed to propel your business forward.

Laptop drafting a loyalty program email campaign opened with a notepad that lists 7 things to QA

Loyalty Programs

Your Loyalty Email Checklist: 7 Things to QA Before You Hit 'Send'

The Office

Loyalty Programs

Which The Office Character is Your Most Loyal Customer? (And How to Win Them All)

Gift Cards and Loyalty Myths

Loyalty Programs

The Biggest Myths About Gift Cards and Loyalty Debunked

Email Trends

Loyalty Programs

Loyalty-Driven Email Marketing Trends You Need to Know in 2026

A family at a coffee shop on a bonus point redemption event using their loyalty program

Loyalty Programs

What are Bonus Redemption Events and When to Use Them

Sandwich

Loyalty Programs

Your Best Marketers Are Already Eating at Your Restaurant

Cashier talking to customer about loyalty program.

Loyalty Programs

Why Frontline Training Matters For Loyalty Program Success

Cashier talking to customer about loyalty program

Loyalty Programs

Best Practices for Frontline Loyalty Training (Including Scripts for Your Team)

Cashier talking to a customer about a loyalty program

Loyalty Programs

Turning Employees into Loyalty Ambassadors: A Practical Guide

Someone using a loyalty program card at checkout

Loyalty Programs

5 Reasons Loyalty Programs Fail (and How to Avoid These Pitfalls)

Two customers shopping using loyalty program discounts

Loyalty Programs

Emotional Loyalty vs. Transactional Loyalty: Which One Drives Long-Term Growth and How to Get it Right

A wellness spa trying to promote their DataCandy loyalty program

Loyalty Programs

How to Promote Your Wellness Spa Loyalty Program

An office meeting room brainstorming loyalty program considerations before launching

Loyalty Programs

6 Considerations When Starting a Loyalty Program

Fitness gym launching a loyalty program

Loyalty Programs

How to Promote Your Fitness Studio Loyalty Program

Birthday Freebies with a loyalty program

Loyalty Programs

Your Birthday Campaign: The Automated Email That Drives the Most Revenue

New loyalty program launch announcement in store

Loyalty Programs

How to Announce a New Loyalty Program (And Drive Sign-Ups!)

Phone and laptop using DataCandy

Loyalty Programs

How to Segment Your Loyalty Audience for Smarter Email Campaigns

DataCandy Message

Loyalty Programs

Why SMS Is Your Holiday Power Play — and How to Get It Right

Loyalty Programs

Your Holiday Loyalty Toolkit: 5 Ways to Personalize for the Season

person giving gift to someone else

Loyalty Programs

The Gift That Keeps on Giving: Turning Gift Card Recipients into Loyal Customers

back of man holding shopping bags and smartphone

Loyalty Programs

Beyond the Discount: How SKU-based Loyalty Wins Black Friday

Smiley friends clinking glasses outdoors

Loyalty Programs

Leveraging Special Days to Promote Your Loyalty Program

person holding phone with a gift on the table

Loyalty Programs

5 Types of Loyalty Program Features and When to Use Them

loyalty program welcome text message

Loyalty Programs

How to Set Up a “Lights Out” Promotion That Runs on Autopilot

Cafe offering a bundle deal through their loyalty program.

Loyalty Programs

How to Drive Higher Customer Spend with Your Loyalty Program

woman-putting-credit-card-shopping-bag

Loyalty Programs

The Holiday Gift Card Rush: Your Fall Prep Guide

A customer scanning their loyalty program card at checkout

Loyalty Programs

A Step-by-Step Guide on How to Use Loyalty Program Analytics to Drive Customer Engagement

Friends shopping using referral loyalty programs

Loyalty Programs

How to Turn Customers into Brand Advocates with Refer‑a‑Friend Loyalty

People celebrating birthday with loyalty program birthday freebies

Loyalty Programs

The Ultimate Guide to Birthday Freebies in Canada

Someone celebrating their birthday with loyalty program birthday rewards

Loyalty Programs

Birthday Rewards: Your Secret Weapon for Increasing Customer Loyalty and Sales

Person holding birthday gift with birthday cake on table

Loyalty Programs

What's the Revenue Impact of Offering Birthday Rewards?

Franchisees brainstorming how to market their loyalty program

Loyalty Programs

How to Get Your Franchisees on Board with Marketing Your Loyalty Program

People shopping at a grocery store with a SKU-based loyalty promotion

Loyalty Programs

3 Examples of SKU-Based Loyalty Program Promotions That Actually Worked

Barista making a coffee for a SKU-based loyalty promotion

Loyalty Programs

What Is SKU-Based Loyalty and Why It Matters for Personalized Marketing

Barista at coffee shop that uses a loyalty program

Loyalty Programs

7 Loyalty Program Ideas For Coffee Shops

Woman filling gas into her car at the gas station

Loyalty Programs

How to Promote Your Gas Loyalty Program and Keep Customers Coming Back

People browsing a thrift store to use loyalty program promotions

Loyalty Programs

6 Proven Loyalty Perks Your Thrift Shoppers Will Love

People having food and drinks on a patio in the summer using a restaurant loyalty program

Loyalty Programs

From Patio Season to Pickup Season: How to Stay Top of Mind After Summer Ends

Local tourists browsing through stores and using loyalty program software

Loyalty Programs

From Tourist Season to Data Season: Why Your Summer Guests Hold the Keys to Year-Round Growth

People eating at a local restaurant in the summer

Loyalty Programs

Local Love: How to Turn Neighbourhood Explorers Into Loyal Advocates

social and loyalty

Loyalty Programs

The New Loyalty Engine: Turning Social Moments into Measurable Growth

People enjoying a summer drink using loyalty program campaign

Loyalty Programs

5 Examples of Summer Campaigns to Boost Loyalty (Plus Tips to Bring Them to Life)

Loyalty Programs

7 Ways to Promote Your Retail Loyalty Program

Owner of a small business coffee shop marketing their loyalty program.

Loyalty Programs

6 Ways to Promote Your Small Business Loyalty Program

Customers at coffee shop using loyalty program to earn rewards

Loyalty Programs

7 Ways to Promote Your Coffee Shop Loyalty Program

Using smartphone loyalty program app to purchase coffee

Loyalty Programs

How to Get Customers to Actually Redeem Their Loyalty Rewards

Loyalty Programs

7 Tactics to Promote Your Restaurant Loyalty Program

Loyalty Programs

4 Loyalty Program Analytics You Need To Know (And How to Improve Them)

Women taking picture of food at restaurant as user generated content

Loyalty Programs

5 Ways to Boost UGC (With a Little Help from Your Loyalty Program)

Woman making user generated content at restaurant

Loyalty Programs

Why User Generated Content Works (And The Stats to Prove It)

Music festival goer who joined loyalty program for event perks

Loyalty Programs

How to Play-off of Trends in Your Loyalty Program

Woman presenting on Loyalty program

Loyalty Programs

How Marketing Managers Can Pitch a Loyalty Program to Leadership (And Actually Get Buy-In)

Loyalty Programs

5 Reasons Why Customers Abandon Loyalty Programs (And Tips to Keep Your Customers Engaged)

A workspace featuring a laptop analyzing customer loyalty program metrics and data.

Loyalty Programs

6 Ways to Measure The Success of Your Loyalty Program

Loyalty Programs

Top 10 Loyalty Programs in Canada in 2024

Loyalty Programs

What’s The Cost of Implementing a Loyalty Program?

Loyalty Programs

From Bargains to Bonds: How Mission Thrift Uses Loyalty to Build Community

Loyalty Programs

How to Grow Your Social Media with a Loyalty Program

Loyalty Programs

Mr. Puffs Grows Their Puffs Points Membership by 317% in Only 2 Weeks

Loyalty Programs

What are the Benefits of a POS Loyalty Program

Loyalty Programs

America's Thrift Store Increased Loyalty Member Revenue by 18X

bmore club goodwill

Loyalty Programs

Elevating Customer Loyalty at Goodwill Industries of Chesapeake

Loyalty Programs

Harnois Énergies Loyalty Program Declared Best in Canada

Loyalty Programs

The Best Gift You Can Give Your Business for Any Holiday

Loyalty Programs

Copper Branch Increases Customer Spending by Rewarding Return Visits

Loyalty Programs

Restaurant Loyalty Programs Guide: Unlocking Success in the Food Industry

Loyalty Programs

12 Inspiring Examples of Customer Loyalty Programs to Bring Yours to Life

Loyalty Programs

How to Measure Customer Engagement for Your Brick-and-Mortar Business

Loyalty Programs

How to Build Customer Loyalty with Gift Cards

Loyalty Programs

How to Market Your Loyalty Program

Loyalty Programs

5 Reasons Plastic Gift Cards are Better Than Paper Gift Certificates

do loyalty programs work

Loyalty Programs

Do Loyalty Programs Cause Consumers to Spend More?

Loyalty Programs

3 Types of Loyalty Fraud and How to Prevent Them