Morning Buzz
The One Club for Creativity is built on a community of talented, innovative minds with something to say — so we created Morning Buzz, an ongoing series that gives them the platform to say it. Each episode features industry leaders and top talent from our esteemed corporate members, offering engaging talks, panels, and presentations.
Tune in this Creative Week for exclusive interviews, spotlights on individual members’ work, behind-the-scenes insight, and much more.
In-Person
Episodes recorded during Creative Week are filmed in front of a live audience at The One Club Gallery in NYC. Sign up for ticket alerts and snag a free seat when they’re released — these spots go fast.
Morning Buzz
GET TICKETS
Monday, May 11th - Friday, May 15th
10:00 am - 11:30 am
The One Club for Creativity Gallery
450 W. 31st St. 7th Floor
New York, NY 10001
Sessions
10:00 am - 11:30 am
The Invisible Influence:
How Audio Rewrites What We See and Create
While creative industries often prioritize the visual, this episode explores how sound acts as a primary driver of perception, shaping emotion, memory, and behavior in ways we rarely acknowledge. From how creative taste is formed to how it can be reshaped, it challenges the visual-first mindset and reveals how audio subtly influences judgment—offering new ways for creators to recalibrate their instincts and unlock more resonant, impactful work.
About
The Invisible Influence: How Audio Rewrites What We See and Create
While creative industries often prioritize the visual, this episode explores how sound acts as a primary driver of perception, shaping emotion, memory, and behavior in ways we rarely acknowledge. From how creative taste is formed to how it can be reshaped, it challenges the visual-first mindset and reveals how audio subtly influences judgment—offering new ways for creators to recalibrate their instincts and unlock more resonant, impactful work.
10:00 am - 11:30 am
From Swipe to Story:
Winning Attention in a Fast Culture
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About
From Swipe to Story: Winning Attention in a Fast Culture
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
10:00 am - 11:30 am
Creative Dynamics:
From Collaboration to Leadership
As the work evolves, this episode explores why human judgment—and how people work together—matters more than ever. It breaks down the difference between cooperation and collaboration, offering practical insight into how to contribute effectively, protect the integrity of ideas, and build trust across teams—whether you’re just starting out or leading one.
Through an honest conversation on co-leadership, it also unpacks the shift from making great work to guiding it—what it takes to step into leadership from different paths, how to align vision without diluting it, and how to support both the work and the people behind it in the process.
About
Creative Dynamics: From Collaboration to Leadership
As the work evolves, this episode explores why human judgment—and how people work together—matters more than ever. It breaks down the difference between cooperation and collaboration, offering practical insight into how to contribute effectively, protect the integrity of ideas, and build trust across teams—whether you’re just starting out or leading one.
Through an honest conversation on co-leadership, it also unpacks the shift from making great work to guiding it—what it takes to step into leadership from different paths, how to align vision without diluting it, and how to support both the work and the people behind it in the process.
10:00 am - 11:30 am
Culture Builds Brands:
From Fandom to Freakdom
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
About
Culture Builds Brands: From Fandom to Freakdom
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
10:00 am - 11:30 am
New Perspectives:
Breaking Out of the Creative Echo Chamber
Much of today’s visual work draws from a shared set of references, creating a growing sense of repetition across the industry. This episode explores how to break out of that cycle by rethinking where inspiration comes from—and why originality increasingly depends on shifting the source of ideas rather than refining the same ones.
Drawing on perspectives from the Canadian design landscape, it highlights how bold, mid-century influences and cross-disciplinary thinking can help shape a more expressive identity. From brutalist architecture to analog systems and the logic of the physical world, it makes the case for “cross-pollination” as a way to unlock new approaches that expand how visual work is conceived and built.
About
New Perspectives: Breaking Out of the Creative Echo Chamber
Much of today’s visual work draws from a shared set of references, creating a growing sense of repetition across the industry. This episode explores how to break out of that cycle by rethinking where inspiration comes from—and why originality increasingly depends on shifting the source of ideas rather than refining the same ones.
Drawing on perspectives from the Canadian design landscape, it highlights how bold, mid-century influences and cross-disciplinary thinking can help shape a more expressive identity. From brutalist architecture to analog systems and the logic of the physical world, it makes the case for “cross-pollination” as a way to unlock new approaches that expand how visual work is conceived and built.
Speakers
About Omid
Omid Amidi
McKinney
Session
Creative Dynamics:
As the work evolves, this episode explores why human judgment—and how people work together—matters more than ever. It breaks down the difference between cooperation and collaboration, offering practical insight into how to contribute effectively, protect the integrity of ideas, and build trust across teams—whether you’re just starting out or leading one.
Through an honest conversation on co-leadership, it also unpacks the shift from making great work to guiding it—what it takes to step into leadership from different paths, how to align vision without diluting it, and how to support both the work and the people behind it in the process.
About Lindsay
Lindsay Calabrese
Team One
Session
From Swipe to Story:
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About Ryan
Ryan Crouchman
LG2
Session
New Perspectives:
Much of today’s visual work draws from a shared set of references, creating a growing sense of repetition across the industry. This episode explores how to break out of that cycle by rethinking where inspiration comes from—and why originality increasingly depends on shifting the source of ideas rather than refining the same ones.
Drawing on perspectives from the Canadian design landscape, it highlights how bold, mid-century influences and cross-disciplinary thinking can help shape a more expressive identity. From brutalist architecture to analog systems and the logic of the physical world, it makes the case for “cross-pollination” as a way to unlock new approaches that expand how visual work is conceived and built.
About Mike
Mike Cuthell
Dentsu
Session
Culture Builds Brands:
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
About Yazmon
Yazmon Ector
Freelance
Session
From Swipe to Story:
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About Martina
Martina Galarza
Marte
Session
Creative Dynamics:
As the work evolves, this episode explores why human judgment—and how people work together—matters more than ever. It breaks down the difference between cooperation and collaboration, offering practical insight into how to contribute effectively, protect the integrity of ideas, and build trust across teams—whether you’re just starting out or leading one.
Through an honest conversation on co-leadership, it also unpacks the shift from making great work to guiding it—what it takes to step into leadership from different paths, how to align vision without diluting it, and how to support both the work and the people behind it in the process.
About Katie
Katie Hobler
AKA
Session
From Swipe to Story:
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About Jeremy
Jeremy Jackson
Dentsu
Session
Culture Builds Brands:
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
About Jonathan
Jonathan Jayasinghe
160over90
Session
Culture Builds Brands:
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
About Paul
Paul LaFleur
Hook
Session
New Perspectives:
Much of today’s visual work draws from a shared set of references, creating a growing sense of repetition across the industry. This episode explores how to break out of that cycle by rethinking where inspiration comes from—and why originality increasingly depends on shifting the source of ideas rather than refining the same ones.
Drawing on perspectives from the Canadian design landscape, it highlights how bold, mid-century influences and cross-disciplinary thinking can help shape a more expressive identity. From brutalist architecture to analog systems and the logic of the physical world, it makes the case for “cross-pollination” as a way to unlock new approaches that expand how visual work is conceived and built.
About Cara
Cara Lohman
Team One
Session
From Swipe to Story:
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About Jake
Jake Neske
AKA
Session
From Swipe to Story:
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About Halle
Halle Petro
Sonic Union
Session
The Invisible Influence:
While creative industries often prioritize the visual, this episode explores how sound acts as a primary driver of perception, shaping emotion, memory, and behavior in ways we rarely acknowledge. From how creative taste is formed to how it can be reshaped, it challenges the visual-first mindset and reveals how audio subtly influences judgment—offering new ways for creators to recalibrate their instincts and unlock more resonant, impactful work.
About Raj
Raj Ramamurthy
Team One
Session
From Swipe to Story:
As culture moves at the speed of a swipe and relevance is decided in an instant, this episode explores how to turn fleeting attention into something more lasting. It unpacks the tension between staying authentic and adapting in real time—showing how to remain grounded in a clear point of view while meaningfully engaging communities, collaborating with talent, and showing up in the moments that matter. As AI makes high-quality design more accessible, it also highlights why narrative—not just output—is becoming the true differentiator, and how strong ideas are what ultimately cut through and stick.
About Sollin
Sollin Sæle
Mother
Session
Culture Builds Brands:
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
About Heather
Heather Seidel
Hook
Session
New Perspectives:
Much of today’s visual work draws from a shared set of references, creating a growing sense of repetition across the industry. This episode explores how to break out of that cycle by rethinking where inspiration comes from—and why originality increasingly depends on shifting the source of ideas rather than refining the same ones.
Drawing on perspectives from the Canadian design landscape, it highlights how bold, mid-century influences and cross-disciplinary thinking can help shape a more expressive identity. From brutalist architecture to analog systems and the logic of the physical world, it makes the case for “cross-pollination” as a way to unlock new approaches that expand how visual work is conceived and built.
About Roger
Roger Sho Gehrmann
MassiveMusic
Session
The Invisible Influence:
While creative industries often prioritize the visual, this episode explores how sound acts as a primary driver of perception, shaping emotion, memory, and behavior in ways we rarely acknowledge. From how creative taste is formed to how it can be reshaped, it challenges the visual-first mindset and reveals how audio subtly influences judgment—offering new ways for creators to recalibrate their instincts and unlock more resonant, impactful work.
About Emory
Emory Smith
160over90
Session
Culture Builds Brands:
As culture becomes more fragmented—and more influential—this episode explores how brands can grow by tapping into what people already care about. It looks at how understanding fan behavior, interests, and communities can turn passive audiences into active participants, building deeper engagement and lasting loyalty.
From niche internet figures to emerging subcultures, it also examines how the margins are becoming the mainstream—and what that means for making work that resonates. By focusing on ideas that invite people in rather than demand attention, it offers a perspective on how to create work that connects more naturally, earns its place in culture, and stands out in a landscape where anyone can shape what’s next.
About Alan
Alan So
Skona
Session
Creative Dynamics:
As the work evolves, this episode explores why human judgment—and how people work together—matters more than ever. It breaks down the difference between cooperation and collaboration, offering practical insight into how to contribute effectively, protect the integrity of ideas, and build trust across teams—whether you’re just starting out or leading one.
Through an honest conversation on co-leadership, it also unpacks the shift from making great work to guiding it—what it takes to step into leadership from different paths, how to align vision without diluting it, and how to support both the work and the people behind it in the process.
About Lyle
Lyle Yetman
McKinney
Session
Creative Dynamics:
As the work evolves, this episode explores why human judgment—and how people work together—matters more than ever. It breaks down the difference between cooperation and collaboration, offering practical insight into how to contribute effectively, protect the integrity of ideas, and build trust across teams—whether you’re just starting out or leading one.
Through an honest conversation on co-leadership, it also unpacks the shift from making great work to guiding it—what it takes to step into leadership from different paths, how to align vision without diluting it, and how to support both the work and the people behind it in the process.