Brand Strategy & Website DesignGraphic Design & Digital Marketing

Our first step was to do an audit of their existing website to understand the scope of the project. We quickly realized the current site had significant design flaws and they were paying large fees for services they weren’t using. The challenge was to build a new website without losing decades of sales history. We were able to work with their third-party provider to build a WordPress website that allowed them to keep their important sales data. The new website is easier to use, much cheaper to maintain as it has only the functionality they require, and they can easily update it on their own.

We then trained the team to run their own marketing campaigns by creating a blog post and sharing it out via email and social media. We added a promotional landing page to their website, designed an Eblast template for their MailChimp account and updated their social media platforms. Through a series of Zoom tutorials, we helped the client learn by doing. They’re now off and running their own campaigns!