
CausalFunnel – The data science platform for eCommerce.
| Author: | causalfunnel (profile at wordpress.org) |
| WordPress version required: | 4.7 |
| WordPress version tested: | 6.9.4 |
| Plugin version: | 2.2.0 |
| Added to WordPress repository: | 23-11-2022 |
| Last updated: | 05-04-2026 |
| Rating, %: | 100 |
| Rated by: | 2 |
| Plugin URI: | |
| Total downloads: | 2 367 |
| Active installs: | 10+ |
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CausalFunnel – The AI-driven platform for eCommerce.
CausalFunnel is an AI-powered plugin for eCommerce brands focused on boosting conversion rate optimization, revealing customer journey maps, running A/B tests, and maximizing revenue growth without using cookies.
Key Features
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A/B Testing & Split Testing
- Create and manage A/B tests for buttons, images, headings, and other UI elements.
- Monitor test performance in real-time with traffic splits and conversion tracking.
- Pause, resume, or stop tests as needed with intuitive controls.
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Customer Journey Mapping with AI
- Visualize your complete customer journey map and identify drop-offs with our DeepID-powered AiFunnel.
- Understand user behavior, map the journey, and remove friction points to boost sales.
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Persona Predictors with Intent Mapping
- Target the right audience with precision. Combine personas with ad spend and campaign UTM parameters to drive qualified traffic and increase conversion.
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Cookie-less DeepID Technology
- Track Return on Ad Spend (ROAS) accurately—no cookies required. Solve issues with broken Facebook Pixel or Google Analytics due to cookie restrictions.
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Conversion Rate Optimization Tools
- Run A/B tests, track campaign performance with our ROAS Tracker, and dynamically allocate ad dollars to top-performing channels in real time.
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Built-in SEO Toolkit
- Drive organic traffic using our powerful SEO features designed to work alongside paid campaigns for long-term revenue optimization.
Customer Success Stories
CausalFunnel users have:
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Achieved a significant lift in leads and orders by combining persona-based ad targeting with buying intent prediction.
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Improved their conversion rates by uncovering blockers in the user journey map and acting on insights from our AI engine.
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Experienced better profit maximization with real-time funnel optimization and precise ROAS tracking.
For more real-world results, visit the CausalFunnel blog.
Key Benefits
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Boost Conversions
- Leverage personas, heat mapping, and real-time funnel data to guide ad spend and website UX changes.
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Understand User Behavior
- Use visualized customer journey analytics to track how users move through your site.
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Maximize Ad ROI
- Get exact ROAS tracking across channels with privacy-compliant tech (no cookies).
Check out how CausalFunnel improves conversion Watch the video
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