Driver’s license for the digital highway
Kids learn how to be smart and mindful online – from the start.
Kids follow a route full of challenges and dilemmas: from cyberbullying and fake news to influencers and screen time. Just like in traffic, they learn to navigate opinions, temptations and dangers online. Passed the test? Then they’ve earned their digital “driver’s” license!
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How do you keep up with what’s happening in your child’s online world? The Parent Guide helps you understand where the road is headed. It gives you insight into the most important developments and trends, a step-by-step plan, explanations about popular apps and useful conversation starters.
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Our learning methodology is based on the Media Empowerment Model, developed by researchers at Erasmus University Rotterdam. We bring this research to life with modelling (see), training (do) and learning (understand) through videos, explainers and quizzes to stimulate media-savvy behavior. Moreover, studies show that good parent-child communication is the best foundation for smart and aware behavior online.
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