The founder and owner of a successful 23-year-old women’s clothing store are facing a critical issue. Can it by adding a second business, which grow not compete with their existing operation? If so, where should they be removed, which executives changes are required to the second branch successfully, and how it can be financed without endangering the financial stability of the existing business?
The founder and owner of a successful 23-year-old women’s clothing store are facing a critical issue. Can it by adding a second business, which grow not compete with their existing operation? If so, where should they be removed, which executives changes are required to the second branch successfully, and how it can be financed without endangering the financial stability of the existing business?
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from
Walter J. Salmon,
Wendy Carter
Source: Harvard Business School
21 pages.
Publication Date: Jun 28, 2002. Prod #: 802211-PDF-ENG
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