HDFC (A)

The top management team of India’s leading home finance company must decide how to deal with the advent of intense competition at the end of the 1990s. After the establishment of the industry and dominated it for nearly 20 years, the renowned company is a group of new entrants in the banking, mortgage finance, and insurance sectors. In particular, recruited some of its key employees and their mi, management must decide how, HDFC has copied the process to an aggressive new competitors to respond … Read more »

The top management team of India’s leading home finance company must decide how to deal with the advent of intense competition at the end of the 1990s. After the establishment of the industry and dominated it for nearly 20 years, the renowned company is a group of new entrants in the banking, mortgage finance, and insurance sectors. In particular, management must decide how, HDFC has copied the process to an aggressive new competitors to react, recruited some of its key employees and their misleading but legally, advertising of interest rates attracts customers of HDFC.
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from
Lynn Sharp Paine,
Carin-Isabel Knoop,
Suma Raju
Source: Harvard Business School
26 pages.
Publication Date: Mar 08, 2001. Prod #: 301093-PDF-ENG
HDFC (A) HBR case solution