Boagworld podcast

Client Centric Web Design

Client Centric Web Design will propose a different model for building websites, one where the web designer and client work in a collaborative relationship. This introduction to an alternative approach to web design results in better sites, more satisfying projects and happier clients.

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Managing feedback
Author:
Paul Boag
Date:
Wed 20 Jun 2012
Reading time:
9 minutes
Latest

Managing feedback

Client centric design encourages clients to comment on the web design process. But how do you keep the client focused and encouraging the right type of feedback?

Dealing with design
Author:
Paul Boag
Date:
Wed 06 Jun 2012
Reading time:
9 minutes

Dealing with design

Design is the subject most likely to undermine the client / designer relationship. This post focuses on how to get client and designer working together effectively over design, rather than it descending into a power struggle.

A business embedded approach
Author:
Paul Boag
Date:
Wed 23 May 2012
Reading time:
8 minutes

A business embedded approach

A big part of client centric web design is being focused on business drivers and objectives. In this post we look at how to increase your knowledge of the clients business.

Nurturing a communicative relationship
Author:
Paul Boag
Date:
Wed 09 May 2012
Reading time:
8 minutes

Nurturing a communicative relationship

Too many client relationships are like something from a bad romantic comedy. In this post we look at how working with clients is much like dating. Marcus and Paul are the love doctors laying down principles for the perfect relationship.

A partnership of experts
Author:
Paul Boag
Date:
Wed 25 Apr 2012
Reading time:
9 minutes

A partnership of experts

For the client/designer relationship to work both parties need to respect the other. In this post we explore how to move the clients perception of you as a pixel pusher to that of an expert.

Introducing Client Centric Design
Author:
Paul Boag
Date:
Wed 11 Apr 2012
Reading time:
9 minutes

Introducing Client Centric Design

In the first episode of season 3 we introduce client centric design. This methodology addresses the negative attitude that exists towards client work and has the potential to transform your business.

About me

I’m a UX consultant and conversion optimization specialist with 32 years in digital. I help teams create user experiences that work; winning support, improving results, and making change stick.

Contact me

Email: paul@boagworld.com
Telephone: +44 (0) 7760 123 120
UK Based – Clients in North America, Europe, Asia, Australia.

how I help

  • UX Strategy – Spot what’s blocking a great experience and get a clear plan to fix it.
  • Improving Conversion – Simple, evidence-based changes that make every click count.
  • Coaching & Leadership – A sounding board to help you lead with clarity and confidence.
  • Training & Workshops – Hands-on sessions, playbooks, and self-learning so your team keeps improving.
Actionable Insights
Dylan Valade
Puma

Actionable Insights

Paul has the ability to see what is hiding in plain sight. He validated ideas under consideration and provided new, actionable recommendations. The most valuable insight was illustrating how our issues were symptoms of an inefficient UX project team structure.

Genuinely brilliant
Sarah Zama
Oxford University

Genuinely brilliant

Paul is genuinely brilliant to work with. He’s funny, thoughtful, and really good at meeting you where you are. He matches my energy, communicates clearly, and always seems to know how to say the right thing. Working with him feels easy, constructive, and properly enjoyable.

Demonstrates his prowess
CREATIVE BLOQ
Magazine Interview

Demonstrates his prowess

As we talk, a pronounced pattern in Boag’s patter becomes apparent: he enthuses about a topic, demonstrates his prowess and then knocks himself down with a swipe of self-deprecation.

Smart & Generous
Gerry McGovern
Author of Transform

Smart & Generous

Paul is one of the smartest, most passionate, most generous people I know in the web / online industry. He is truly committed to helping organizations become simpler and more customer-centric.

An inspiration
RICHARD HURST
QUEEN MARY’S UNIVERSITY LONDON

An inspiration

Paul is an inspiration, I only wish I’d worked with him earlier in my career. His ability to understand and break down problems and offer advice, drawing on his many years of experience is unrivalled. He genuinely wants to get the best out of you and your organisation and you can’t ask for more than that.

Invaluable
NONDAS PASCHOS
MÉDECINS SANS FRONTIÈRES

Invaluable

Medecins San Frontieres, being a decentralised international association, faces challenges in meeting the needs of a diverse global audience. Paul and the team at Headscape have been invaluable in helping us see the potential of digital for doing this. They have helped us recognize the changes needed to engage with our connected audiences, bringing clarity and innovation to our digital strategy.

Supportive and Challenging
JENNIFER RUSSELL
THE SAMARITANS

Supportive and Challenging

It’s been a pleasure working with Paul. He manages to be both supportive and challenging at the same time and has a very accessible approach. It’s been a really inspiring process and I would love the opportunity to work with him again.

Entertainingly Informative
JOANNA SOUZA
UNICEF

Entertainingly Informative

We can count on Paul to be entertainingly informative. When we bring him to speak at our workshops, people walk out of the session energized and with a better understanding of how a multichannel journey should be assessed and optimized. Thanks Paul!

Best investment
RIVKIE LIEBERMAN
MOTIF STUDIO

Best investment

You’re the best investment I’ve made thus far in my business, and that includes a previous coach, paid mentors and many courses! Your expertise is absolutely invaluable. Thank you!

Moves the Needle
Brooke Mills
Beginning Boutique

Moves the Needle

It’s not a question of whether I’d work with Paul again, but what we’re doing next. He takes the time to deeply understand your business and goals, then moves the needle across the growth levers that matter most.