Accelerator Course: How to start a consulting business (and grow it)

Before doing any cold outreach, you’ll want to first maximize your existing network to uncover quality clients. This lesson and guide walk you through exactly how to do this in a way that isn’t at all salesy. Instead, find out how to plant seeds within your own network that grow into long-term, high-quality clients. Then, the Anatomy of a LinkedIn Announcement guide will walk you through proven scripts and templates that will immediately activate your LinkedIn network for a jumpstart on warm leads.

Once you’ve maximized your own network, it’s time to develop a highly-targeted, cold outreach plan to reach your dream clients. Learn the dos and don’ts of cold outreach, including proven strategies that open more doors and close more deals. Plus, master cold outreach in a way that’s aligned with your own style and comfort level using the scripts and templates provided in the accompanying guide.

It won’t be long before you start noticing consultant referral requests on social media and within your business communities. Your response will be clumped together with dozens of other consultants “raising their hand” for the referral. This lesson will show you exactly how to respond in a way that makes you stand out so you can jump to the front of the line to claim those referral leads.

After building your client pipeline, you may find that you have too many inbound leads. Believe it or not, this can be a problem! The solution: create a system to filter inbound leads so that only the most likely prospective clients are able to book a discovery call with you. This lesson will walk you through exactly how to implement a simple system for filtering out low-quality client prospects so you can focus your time on the clients who are ready and willing to pay your top rates.

There is no quicker way to jumpstart your consultancy and mitigate risk than to establish a foundation client through your former employers. In this lesson, we’ll go over the best way to leave your full-time job and approach a foundation client so you can have immediate financial stability and a big head start in your business.

You know you want to set premium rates that allow you to make more money in less time. But before you dive into pricing, it’s critical to understand how to calculate your value and worth. This lesson will shape your perspective on value and provide a foundation for charging top-dollar for your services.

There is no better tool for growing a successful consultancy than confidence. Confidence sells success and success breeds more success. But what does confidence even look like? This lesson will teach you exactly how to project confidence in an authentic way that opens more doors and closes more clients every single time.

This technical and tactical lesson will walk you through the different pricing structures that top consultants use to maximize their business success. With the accompanying guide, you’ll gain a crystal clear understanding of which pricing structure works for your business model and how to calculate your rates, so you’ll never leave money on the table again.

Every single consultant should have at least one productized offering – that is, a paid “rinse and repeat” service that requires little-to-zero effort to close. This lesson will teach you proven strategies for productizing your service offerings and monetizing your easiest funnels, all on autopilot.

This lesson will teach you when to use a pitch deck and what should be included. You may be surprised at one of the more unusual, yet highly-effective and very much proven, pitch deck strategies you learn in this lesson!

If you do nothing else, watch this lesson. Accelerator participants have reported that this lesson alone was worth the entire cost of the program. You’ll gain a complete understanding of how to master each and every client meeting with bold confidence and control so that you can communicate your value and boost your client close rate. With the accompanying guide, you’ll also receive a script for navigating client meetings in a way that gives you a consistent competitive advantage.

No matter how much work you do to project confidence and communicate your value, you will still run into clients who try to push back on your pricing or terms. Often this is just a client looking to test your confidence and boundaries. This lesson, in addition to Scripts for Tough Conversations, will walk you through the most common client objections and how to respond while maintaining respect for yourself and your business.

A proposal is not the first place a client should see your pricing. But how do you bring up pricing in the first conversation without being off-putting? This lesson details exactly how and when to bring up pricing so you can communicate confidence in your rates and significantly reduce client ghosting.

You’ve built your pipeline and mastered the client meeting. Now it’s time to close the deal! This lesson will show you how to bring it all to completion—and get the contract signed.

You got into this business for the flexibility and freedom it provides. But without boundaries, you can say goodbye to that coveted flexible lifestyle. This lesson walks you through when and where to draw the line with clients, and how to do it with professionalism, confidence, and respect.