Positioning, branding, campaigns and content for tech companies
B2B marketing agencies tend to struggle with positioning and branding. And typical brand consultancies aren’t so hot at wrestling with complexity, crafting a strategic narrative and bringing it to market. Beneath is different. Our deep expertise in B2B branding and content marketing leads to stories, content and campaigns that drive revenue over the short and long term.
Once upon a timesheet…
There once was a group of like-minded strategists and creatives who got fed up with ineffective and uninspiring B2B marketing.
Agencies were stuck in a race to the bottom. Teams were burned out. The work suffered and results were mediocre.
Long story short, they decided to build their own home together. A place where everyone gets the headspace to make work with depth. A place where colleagues, clients and the craft are respected.
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Meet the team
Adam Ewels
Associate Creative Director
Adam Ketterer
Founder, Strategist, Writer
Alex Coe
Digital Director
Calum MacLeod
Senior Consultant
Caroline Petvin
Content Director, Senior Writer
Duncan Begg
Founder, Strategist, Writer
James Browne
Client Services Director
Janet Pirchard
Operations Manager
Kate Scane
Business Development Director
Keiran Haynes
Senior Writer
Matt Barton
Writer
Matt Roundell
Design Director
Nick Noble
Advisor
Veronika Vřešťálová
Designer
Award-winning work
Silver for Best Use of Customer Insight, bronze for Best Brand Initiative (under £100k) and shortlisted for Best Use of Content. (Look, mum! We’re one of the UK’s top five ‘Rising Star’ B2B agencies, too.)
