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Launch Your Own AI Chatbot SaaS — Without Building a Thing

AxiaChat gives agencies, freelancers, and consultants a turnkey platform to resell AI chatbots to their clients. You manage everything from a centralized panel. Your clients just install a WordPress plugin and pay you.

🎨
Your Brand
💵
Your Prices
🔑
Your API Keys
📊
Centralized Panel
🤖
GPT · Claude · Gemini

100%

Your Revenue to Keep

$0

Commissions or Royalties

3

AI Providers Supported

0

Lines of Code to Write

How Does It Work?

AxiaChat transforms a standard WordPress chatbot plugin into a managed SaaS service — powered by your agency

1

You Sign Up as an Agency

Get access to your own Agency Panel — a centralized dashboard where you manage all your clients, plans, usage analytics, and settings. No server setup needed: you use our cloud infrastructure.

2

You Add Your AI Provider Keys

Connect your own OpenAI, Anthropic (Claude), or Google (Gemini) API keys. All your clients' chatbot conversations route through these keys — but your clients never see or need an API key. You control cost, model access, and usage from one place.

3

You Create Plans & Onboard Clients

Define custom plans with whichever limits you choose — conversation caps, token limits, model restrictions, rate limits. Assign a plan to each client. Set any monthly price you want. You handle billing your way.

4

You Install, Configure & Train the Chatbot

Install your agency edition plugin on the client's WordPress site, enter the Site Key, and complete the full setup: widget design, bot training (pages, products, PDFs), integrations, and business rules. Unlike the public plugin, this agency edition lets you rename the plugin inside WordPress (not only the widget) for true white-label delivery, so the client sees your brand instead of AxiaChat. After setup, you can lock any admin sections you choose so clients cannot view or modify sensitive configuration. They only access what you allow (for example logs, leads, and appointments), and any training or behavior changes come back to you as billable service work.

5

Bill Monthly, Upsell Services & Scale

Charge your client a monthly subscription for the chatbot service, plus charge separately for setup, training, and any future customization requests. Track every client's usage, conversations, tokens, and costs in real time from your agency panel. Add more clients, create new plans — and keep 100% of what you charge.

The Architecture

A
End Client (WordPress)

You install the plugin → configure & train the bot → lock admin settings. Client only sees logs, leads & appointments.

B
AxiaChat Proxy Server

Authenticates the Site Key → resolves agency → enforces plan quotas → routes to the AI provider using the agency's own keys.

C
AI Providers

OpenAI (GPT-4o, GPT-4.1, o3…), Anthropic (Claude Sonnet, Opus…), Google (Gemini 2.5 Pro, Flash…)

D
Your Agency Panel

Full control: clients, plans, API keys, usage logs, analytics, model access, rate limits, settings.

Your clients pay you → You pay the AI provider → You keep the margin

💰 Turn Website Projects Into Recurring Monthly Income

Do you build websites for your clients? Then you already have everything you need. Add an AI chatbot to every project — personalize it, train it on their content, and charge a monthly fee. It's the service clients are actively asking for right now.

The best part: your client doesn't need to know anything about AI, API keys, or WordPress configuration. You handle everything. They just see their chatbot working and a bill from you each month. Setup fees + monthly subscriptions = predictable, scalable revenue.

Typical Agency Revenue per Client

One-time setup & training fee

$300–$1,000+

Monthly chatbot subscription

$49–$199/mo

Ongoing changes & re-training

$50–$150/hr

Understanding AI Costs & Your Real Margins

Know exactly what you pay for AI usage, what impacts cost, and how to price with healthy margins.

How AI billing works

Tokens are the unit providers use to price each request and response.

Model pricing varies, so for agency planning we recommend a conservative range of $0.003–$0.01 per message/response. Real references: GPT-5.2 is often around $0.010–$0.012, while Gemini Flash can be around $0.0025–$0.0035. A conversation is the full session and usually includes several user/bot messages.

  • Affects cost: context size (RAG), prompt/answer length, AI model tier
  • Does not directly affect cost: number of site visitors, registered users, or 24/7 uptime
  • Conservative budgeting rule: message/responses × $0.003–$0.01 ≈ monthly AI cost
Real monthly scaling examples Margins view
Scenario AI Cost Typical Margin Impact
Single client: 2,000 message/responses × $0.003–$0.01 $6–$20/mo If client pays $79/mo, margins remain positive in typical scenarios
Single client: 5,000 message/responses × $0.003–$0.01 $15–$50/mo For heavier usage, align client plan pricing with selected models
Portfolio: 15 clients × 1,000 message/responses × $0.003–$0.01 $45–$150/mo If billing is $99/client, revenue is $1,485 before platform fee

Example portfolio math: $1,485 revenue − $129 Growth plan − $45 to $150 AI usage = $1,206 to $1,311/month gross margin before staff time and support costs.

Why Launch Your Chatbot Business with AxiaChat?

Everything you need to offer managed AI chatbots as a service — without writing code or managing servers

💰

Set Your Own Prices — Keep 100%

We never charge commissions, royalties, or revenue share. You define your plans, set any price ($50/mo, $100/mo, $300/mo…), and keep every dollar. Your margins scale with each client you onboard.

🎛️

Centralized Agency Panel

Manage all your clients from a single dashboard. Create plans with custom limits (conversations, tokens, models, rate limits). Monitor usage in real time. Activate, suspend, or upgrade clients instantly.

🔑

Your API Keys, Your Control

You bring your own OpenAI, Claude, or Gemini API keys. All client conversations are routed through your keys. You control which models each client can access, and you manage costs directly with the AI providers.

🏷️

100% White-Label — Plugin Name & All

The plugin appears in WordPress under the name you choose — not ours. Customize the widget, the branding, and hide admin sections so your client only sees what you want: conversation logs, leads, appointments. The WordPress back-end looks like your product.

Setup & Training = Billable Service

Personalizing each chatbot — training it on client content, configuring integrations, fine-tuning behavior — is a premium service you charge for. Lock the training and context so clients come back to you for any changes. High margins, recurring work.

🤖

Multi-Provider, Multi-Model

Support for OpenAI (GPT-5, GPT-4.1, o3, o4-mini…), Anthropic Claude (Sonnet, Opus), and Google Gemini (Pro, Flash). Your clients get cutting-edge AI without dealing with provider APIs.

🏷️ WHITE LABEL AGENCY EDITION

Your client sees your product — not AxiaChat

This is not just widget branding. In the Agency Edition, you can rename the plugin inside WordPress so the end client sees your agency brand across the admin experience.

After setup, you decide exactly what is visible. You can lock training, prompts, model settings, and technical configuration, so clients only access what you allow (logs, leads, appointments, basic stats).

What this means in practice

  • Client perceives it as your proprietary solution
  • No AxiaChat brand exposure in client admin workflow
  • High-value configuration remains under agency control
  • Ongoing changes naturally come back to you as billable work

Built For Service Providers Who Want Recurring Revenue

You already build and manage websites — now add AI chatbots as a done-for-you monthly service

🏢

Digital Agencies

You already deliver WordPress sites — now upsell a custom AI chatbot for every project. Charge for setup, charge monthly, and lock in recurring revenue with every client.

💻

Freelancers & Developers

Stop leaving money on the table. Every website you build is a chatbot opportunity. Train it, configure it, hand it over — and bill monthly for the service.

📈

Marketing Firms

AI chatbots capture leads, book appointments, and engage visitors 24/7. Offer it as part of your marketing packages and charge for the ongoing optimization.

🛠️

IT Consultants

Your clients want AI solutions but don't know where to start. You configure everything, protect the settings, and become their go-to AI chatbot provider.

🌐

Hosting Providers

Bundle managed AI chatbot services with your hosting packages. Huge differentiation, high perceived value, minimal extra effort with the agency panel.

🔧

Solution Providers

Offer a turnkey AI chatbot product under your brand. The plugin carries your name, the client sees your brand, and you control every aspect of the experience.

🎯 Chatbot Setup Is a Premium Service — Charge For It

Your clients don't know how to train a chatbot, configure RAG, or set up integrations — and they shouldn't have to. That's your job, and it's a high-value one.

With AxiaChat, you install the plugin on the client's WordPress, train the bot on their content (web pages, products, PDFs, FAQs), configure the widget appearance, set up lead capture and booking integrations, then lock down the admin panel. The client sees only what you allow — conversation logs, captured leads, booked appointments.

Want to change the bot's behavior? Retrain it on new content? Adjust the prompt? They call you. And you charge for it. Most agencies in this space are already charging $300–$1,000 for initial setup and $50–$150/hr for ongoing adjustments.

What You Control

  • Plugin name in WordPress (your brand, not ours)
  • Widget appearance, colors, and behavior
  • Bot training & knowledge base (lockable)
  • System prompt & behavior rules (lockable)
  • Admin panel visibility — hide sections from client
  • Integrations (webhooks, CRM, booking)
  • AI model and provider selection

What Your Client Sees

  • 👁 Conversation logs & transcripts
  • 👁 Captured leads & contact forms
  • 👁 Appointment bookings
  • 👁 Basic usage statistics
  • 🔒 Everything else is hidden & locked

💸 Your Revenue, Your Rules

You pay a flat monthly fee based on the number of client sites. Then you charge each client whatever makes sense for your market — $50/month, $99/month, $200/month, or more. There are no caps on what you can charge.

No per-conversation fees. No hidden costs. No revenue share. Your only other cost is AI provider usage (for planning, many agencies use about $0.003–$0.01 per message/response), paid directly to OpenAI/Claude/Gemini.

You are completely free to define your own plans, your own pricing tiers, and your own billing model for your clients.

📊 Example: Starter Plan (10 Sites)

Your cost (Starter plan) $69/month
You charge clients (e.g.) $79/month each
10 clients × $79/mo $790/month
Minus your plan cost −$69/month
Your Monthly Profit $721/month

= $8,652/year from one 10-client tier (before AI usage cost)

Agency Plans

Simple flat pricing with clear capacity limits for growing agencies

Starter

$69/mo

For freelancers & small agencies

  • 10 client sites
  • 60 RPM capacity
  • 10 concurrent connections

Agency Pro

$299/mo

For established agencies

  • 200 client sites
  • 400 RPM capacity
  • 60 concurrent connections

💡 Your only additional cost: AI provider API usage (OpenAI, Claude, or Gemini) — for agency-safe budgeting use $0.003–$0.01 per message/response. A "conversation" is the full session with multiple back-and-forth messages.

What RPM & Concurrent Connections Mean (in practice)

These limits are designed to protect performance while giving agencies enough headroom to scale confidently.

RPM = Requests Per Minute

RPM is the number of chat requests your plan can process each minute. Example: 60 RPM means your client portfolio can handle up to 60 incoming chatbot requests in one minute without slowdowns. For most SMB sites, this is more than enough for normal traffic and campaign peaks.

🔀

Concurrent Connections

Concurrent connections are simultaneous active chat sessions. Example: 25 concurrent connections means 25 users can be chatting at the same moment across your managed sites. This is ideal for agencies managing multiple clients with overlapping busy hours.

📈

Why this is good for agencies & clients

Agencies get predictable capacity planning by tier, and clients get stable response times during promotions, launches, and support spikes. As your portfolio grows, upgrading plans increases both throughput (RPM) and simultaneous usage capacity.

🧪 EARLY ACCESS PROGRAM

Join Our Private Beta — 100% Free

We're currently in active development and looking for agencies, freelancers, and consultants to help shape the platform. As a beta participant, you get full, unrestricted access to the entire platform at no cost.

This is a real development partnership. We're testing across diverse environments — different hosting configurations, WordPress setups, AI provider combinations, client volumes, and usage patterns. Your feedback directly influences the product.

  • Full access to all agency features during the beta period
  • All plans available at no charge (100% discount)
  • Direct communication channel with the development team
  • Your feedback shapes the final product roadmap
  • Guaranteed discount on production pricing after the beta ends
  • Priority onboarding and support from our engineering team

Apply to Join

Send us your company details and we'll get you set up within 48 hours

$69–$299 $0/mo
Open beta-apply form

Include your company name, website, approximate number of clients, and how you plan to use the platform.

✨ What Your End Clients Get (via the WordPress Plugin)

Multiple AI Providers (GPT, Claude, Gemini)
RAG Training on Their Own Content
Fully Customizable Chat Widget
MCP Server Integrations
Webhooks (n8n, Zapier, Make)
Lead Capture & CRM Sync
Appointment Booking Integrations
Voice Input Support
GDPR Consent & Privacy Controls
Usage Limits & Conversation Analytics
Multiple Specialized Bots per Site
LiveChat — Human Takeover
JavaScript Embed for Any Website
Web Search with Cited Sources
Rules Engine & Automated Actions
No API Key Required by End Client
White-Label Plugin Name in WordPress
Lockable Admin Sections & Training

AxiaChat vs. SaaS Chatbot Reseller Platforms

Stop renting expensive chatbot seats. Own the relationship, control the tech stack, keep the margin.

Why pay $97–$497/month for SaaS reseller programs?

Most white-label platforms charge heavy monthly fees with conversation caps.

Hosted SaaS reseller programs like Robofy, Tidio, or similar platforms lock you into per-conversation credits, vendor cloud storage, and limited AI model access. AxiaChat flips the model: you bring your own API keys, use our proxy infrastructure, and maintain full control.

  • Flat monthly pricing — not per-conversation credits
  • No conversation caps or credit limits
  • Your clients' data stays on their own servers
  • No commissions on what you charge
  • Choose any AI model — GPT, Claude, or Gemini
  • Your own API keys — full cost transparency
Your business. Your API keys. Your margins.
Quick Comparison Agency advantage
SaaS Reseller Platforms AxiaChat Agency
$97–$497/month recurring From $69/month
Conversation credits / caps No conversation limits
Data on vendor's cloud Data on client's WordPress
Vendor's API keys (opaque cost) Your own API keys (full control)
Limited to vendor's AI model GPT + Claude + Gemini
Vendor controls the platform You control plans & pricing
Training/RAG often a paid add-on Full RAG included in plugin

Comparisons are illustrative. SaaS pricing and features vary by vendor.

Industries You Can Serve

The AxiaChat WordPress plugin adapts to any niche — offer tailored chatbot solutions to clients in any vertical

🛒

E-Commerce & Retail

Product recommendations, order FAQ, and WooCommerce support chatbots.

🏥

Healthcare & Clinics

Appointment info, patient onboarding, and general inquiries — GDPR compliant.

🏠

Real Estate

Property Q&A, lead capture, and viewing scheduling through AI chat.

⚖️

Legal & Professional Services

Initial consultations, FAQ handling, and appointment booking for firms.

🎓

Education & Training

Student support, course guidance, and enrollment assistance 24/7.

🏨

Hospitality & Travel

Booking inquiries, local recommendations, and guest support.

💼

SaaS & Tech

Reduce support tickets with AI trained on docs, KB, and changelogs.

🏦

Finance & Insurance

Product info, policy FAQ, and lead qualification for financial services.

🍽️

Restaurants & F&B

Menu inquiries, reservation management, and catering requests via AI.

Frequently Asked Questions

Common questions about the AxiaChat Agency program

What exactly is AxiaChat's Agency system?

+

AxiaChat provides a proxy server and a WordPress chatbot plugin. As an agency, you get a centralized panel where you manage clients, plans, API keys, and usage. Your end clients install a WordPress plugin and enter a Site Key you provide. All chatbot conversations route through your agency's API keys — your clients never need an OpenAI, Claude, or Gemini account. You become their AI chatbot provider.

Do my clients need their own AI API keys?

+

No. That's the core value proposition. Your clients only need a Site Key (which you generate from your agency panel). All AI requests are routed through your API keys via the AxiaChat proxy. Your clients don't interact with OpenAI, Claude, or Gemini at all.

Can I set any price for my clients?

+

Absolutely. You define your own plans with custom conversation limits, token caps, and model access. You set whatever monthly price makes sense for your market. We have no say in what you charge — it's entirely your business. We don't take commissions, royalties, or any share of your revenue.

What AI providers and models are supported?

+

AxiaChat supports OpenAI (GPT-5, GPT-4, o3, o4-mini, and future models), Anthropic Claude (Sonnet, Opus), and Google Gemini (Pro, Flash). You can restrict which models each client plan has access to, giving you full control over costs and capabilities.

Do I need to set up a server?

+

No. Agencies use AxiaChat's hosted proxy infrastructure. You simply log in to your agency panel, configure your API keys and plans, and start onboarding clients. There's no server to deploy, no code to write, and no DevOps skills required.

How do I pay for AI usage?

+

You pay the AI providers directly. You set up your own accounts with OpenAI, Anthropic, and/or Google, enter your API keys into the agency panel, and control your spend. For planning, many agencies budget around $0.003–$0.01 per message/response depending on the model and context size. The AxiaChat platform fee (the agency plan) covers the proxy infrastructure, panel, analytics, and client management — not the AI usage itself.

How much does AI actually cost per client?

+

Model cost varies, but for agency-safe forecasting we recommend $0.003–$0.01 per message/response. Real references today: GPT-5.2 can be around $0.010–$0.012, while Gemini Flash can be around $0.0025–$0.0035. A conversation is the full session with multiple back-and-forth messages, so budgeting per message/response is usually clearer and safer.

What do RPM and concurrent connections mean?

+

RPM (Requests Per Minute) is the number of chatbot requests your plan can process each minute. Concurrent connections are how many users can be in active chat sessions at the same time. Together, they define your real-time capacity and help keep response times stable across all your managed client sites.

How does billing my clients work?

+

You handle billing with your own tools — Stripe, PayPal, invoices, whatever works for your business. AxiaChat does not process payments between you and your clients. You create a client in the panel, assign them a plan, give them a Site Key, and bill them however you prefer.

How does white-labeling work exactly?

+

The plugin is fully rebrandable. Not just the frontend chatbot widget — the plugin name itself in the WordPress admin will show whatever name you choose. You can also hide admin menus and sections so your client only sees conversation logs, leads, and appointments — never configuration, training, or system settings. From your client's perspective, it's 100% your product. There's no trace of AxiaChat anywhere in their WordPress dashboard.

Can I charge for chatbot setup and training?

+

Absolutely — that's one of the biggest revenue opportunities. You install the plugin, train the chatbot on the client's content, configure integrations, and lock down the settings. If the client wants changes later (new training data, prompt adjustments, behavior tweaks), they contact you. Most agencies charge $300–$1,000 for initial setup and $50–$150/hr for ongoing adjustments. It's a high-margin, recurring service.

Ready to Launch Your AI Chatbot Business?

Join the beta program today. Full access. Zero cost. Shape the product with us and lock in your discount for launch.