Making the Internet “age-aware”
The AVPA is the global trade body for independent providers of privacy-protecting, standards-based,
age assurance technology.
Our objectives
Inform and educate the public, industry and media on age verification and age estimation solutions and technology.
Promote a positive image of privacy-preserving age assurance and the independent sector which delivers it.
Represent the industry to regulators and law makers for the advancement of best practice.
The tipping point
The Age Verification Providers Association is a not-for-profit global trade body representing 34 organisations who provide age assurance solutions (both age verification, age estimation and age inference), proportionate to the risk of harm.
We have reached a tipping point where all but the most innocuous of websites need to know the age – not the identity – of their users to remain compliant with a tsunami of new legislation, including:
- Europe’s GDPR, Digital Services Act and Video Sharing Platform laws
- Age Appropriate Design Codes in the UK, California and, coming soon, the EU
- Children’s Online Privacy Protection Act (COPPA) in the USA
- Australia and the UK’s Online Safety Acts
- India’s Digital Personal Data Protection Act
The AVPA was formed in 2018 and is growing rapidly as the age and identity provider industry takes off.
For information on our membership categories and how to join get more information below
Our Members





























Australian Minister Annika Wells assesses the success of the social media policy
On 10th June, the BBC's Dharshini David interviewed Australian communications minister, Annika Wells on Radio 4's Today Programme. Listen in full below: The Minister argued that resistance from major technology companies was entirely predictable. If Australia's...
Rhetorically Conflating Age and Identity Checks Is Putting a Sign Above the Door You Want to Close
Opponents of age verification have long reached for a familiar argument: that checking someone's age before they access online content is really an identity check in disguise. The claim is that platforms will inevitably end up knowing who you are, that anonymity will...
California’s Digital Age Assurance Act: A novel parental control, but it’s not age verification
Proposed amendments to California's Digital Age Assurance Act (DAAA) to remove open source operating systems from its scope are welcome. The original drafting inadvertently captured a range of open source projects that have little practical ability to implement the...

