About Us
Celebrating 47 Years
Our parents, Carl and Milly, opened Aurora St. Jewelers in downtown NYC in 1976. As kids, we grew up playing on the shop floor, spending afternoons watching our father create treasures on his workbench. As we grew, we were given more responsibilities; Dad even taught us how to assist with repairs and add creative touches to custom pieces for clients (spoiler: they loved it!). We learned early on that jewelry can transport you through time and space, forging irreplaceable bonds between people, moments, and memories.
As sisters, a love for beauty and a passion for discovery is in our DNA—but we each approach this process differently. Christina worked in finance and honed her skills at other fine jewelry brands before becoming a GIA-certified gemologist. She brings precision and an eye for detail to everything she does. Jennifer’s impeccable taste was cultivated at the Fashion Institute of Technology and refined in the fashion industry. She returned to her first love of jewelry with a focused creative vision.

1997
Each piece is uniquely designed and handcrafted.


40+
40+ talented artisans & designers

10k+
Over 1,000 unique jewelry pieces

Free Shipping
Shop now and experience the ease of indulging in timeless elegance, free.
Easy Returns
Stress-free returns. Experience easy returns and quick refunds with Aurora.
Fast Delivery
Swift and stylish—experience the magic of quick delivery with Aurora.
24 Hours Service
Available 24/7, your satisfaction, our priority, anytime, every time.





