The Ultimate B2B Digital Lead Generation Tool
Imagine if you could digitally monitor the online search and shopping behavior of up to 500 of your current and past customers as well as your best new business prospects and contact them at exactly the moment they are in-market seeking a supplier for the same products/services you provide.
Introducing Ascension Prospect Shadow, a very attractively priced digital tracking system that provides real time behavioral alerts to support targeted lead generation programming.
Prospect Shadow is a sophisticated “digital listening technology” that tracks the online web searching behavior of customers and prospects alike. The system sends an immediate targeted email from your organization to the customer or prospect and simultaneously alerts your sales team so they can follow up directly.
Prospect Shadow℠ Overview
Connect with Your Best Prospects When They are Ready to Buy
Ascension Prospect Shadow℠ allows you to monitor the digital online search and shopping behavior of current, past or prospective customers when they visit and/or shop for solutions on your website and/or your competitors websites.
Prospect Shadow℠ is a turn-key Ascension-delivered digital tracking system that includes:
| Identification of up to 500 individual target prospects (ex: 5 executives x 100 total organizations) | |
| Verified most updated executive contact information to facilitate email response + sales follow up | |
| Real time digital tracking of up to 25 commonly shopped competitor or informational websites | |
| Digital monitoring that triggers emails and alerts to your sales team when shopping behavior is identified | |
| Customized pre-produced emails sent to prospects when they visit one of the 25 pre-selected websites | |
| Immediate alerts to your sales team when a target prospect is in market engaging with your competitors |
Prospect Shadow is an excellent add-on service to our ContentCast℠ full service targeted content marketing program which uses original content and targeted digital distribution via email and social media to raise your brand profile.
Sharpen Your Lead Generation Programming
Prospect Shadow℠ uses next generation digital listening technologies to quietly monitor a target list of executives on a defined set of websites.
When your customer or prospects visit a designated website to find information, browse or shop for solutions, our technology sends them an immediate sales prospecting email designed to get your organization into their vendor consideration set.
At precisely the same time it also sends your sales team an immediate alert to follow up directly with the prospect when they are presumably most interested in making a buying decision. Alerts can also be fed automatically into your organization’s CRM system.
Ascension works with mid-sized companies and divisions of multi-national organizations to help them accelerate profitable organic growth. To learn more about Prospect Shadow℠ or our other packaged digital lead generation products, contact Craig Apatov at capatov@ascensionstrategy.com or call him at 404-250-4547.
