We’re a dedicated team of Amazon specialists with deep, hands-on experience across every facet of the platform. From listing optimization and PPC strategy to inventory management and data-driven insights, we provide end-to-end support tailored to your goals.
Rather than investing in a costly internal team, smart Amazon sellers partner with us to gain instant access to proven expertise and a streamlined, results-oriented approach.
Meet the Team
Get to know the people behind the work. Every member of our team brings a unique perspective and a shared commitment to your growth.
Pasha Knish
CEO & Founder
Hannah Byrd
Head of Creative
Dena Melusova
Lead Advertising Strategist
John Rudolph Dela Cruz
Project Manager
Mika Marte
Project Management Assistant
Grace Alindao
Social Media Associate
Helga Bates
Account Manager
Andrea Tiro
Project Management Assistant
Estehsan
Amazon PPC Manager
Our Mission
Our mission is to help small businesses and entrepreneurs navigate the Amazon platform with confidence—removing the guesswork, reducing overhead, optimizing growth strategy and staying ahead of every algorithm shift and policy update, so you don’t have to.
Our Story
Pasha, founder of AMZ Optimized, transitioned from running an Amazon brand to consulting, helping sellers overcome familiar challenges. As demand grew, his solo venture expanded into a full-service agency with teams in creative, advertising, logistics, operations, and compliance, supported by proprietary software, partners and experts.