Alliance Portfolio is a Leading Coastal California Private Money Lender Since 1996

CAPITALIZE ON THE OPPORTUNITY

Alliance Portfolio is a full-service, boutique private money lender. We serve borrowers with unique financing needs that fall outside institutional guidelines, while providing investors with well-secured, carefully underwritten opportunities designed to deliver attractive returns on capital.

REGULATORY COMPLIANCE AND REPORTING

As a threshold lender, Alliance Portfolio is regulated by the California Department of Real Estate and the California Department of Financial Protection and Innovation. We maintain a flawless compliance and reporting record with all regulatory agencies.

EXPERIENCED FUND MANAGEMENT

Since 1996, Alliance Portfolio has deployed private investor capital into well-secured real estate mortgage investments. Our experience spans several market cycles, including the early 1990s, the 2007–2009 financial crisis, and the COVID-19 era, reinforcing a disciplined approach to risk management and capital preservation.

PROFESSIONAL STAFF AND CULTURE

Our team is focused on developing individual strengths and accountability at every level. Alliance Portfolio fosters a culture of integrity and continuous learning, reinforced by strong systems and disciplined execution.

James Perry

PRESIDENT/CEO, ALLIANCE PORTFOLIO

James Perry has specialized in placing private investor and pension fund capital into well-secured trust deed investments since 1989.  Mr. Perry has originated, funded, closed and serviced over $1 billion in private money trust deed transactions.

With more than 35 years of experience, Mr. Perry has successfully led his company through multiple real estate cycles, including the market downturns of the early 1990s, the 2007-2009 financial crisis, and the COVID-19 period.  He previously served on the Board of Directors of the California Mortgage Association, reflecting his long-standing leadership and involvement in the industry.

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