FIELD

FIELD is a global design and innovation studio. We design to fuel imagination and move minds — fusing creativity and technology to craft tomorrow’s brand solutions, experiences and storytelling.

We work with big brands such as Nike, Meta, IBM and Google to shape the digital and physical spaces of the future.

Jann Choy

Jann is an experiential designer at FIELD. She works across real-time applications to create brand experiences and immersive artworks.

Jann creates immersive environments that provoke thought, evoke emotion, and inspire wonder — coupled with the evolving dynamics of human-technology interactions.

Elsa Ásgeirsdóttir

Elsa runs creative production of some of FIELD’s design and brand oriented projects. She’s also been involved in strategy work across business and creative.

Elsa has a design background from Iceland and 10+ years experience with managing Research & Design production.

Prior to joining FIELD, Elsa worked at SPACE10, IKEA’s innovation lab in Copenhagen.

Jann & Elsa's Talk

Convergence and Divergence: Unveiling the Creative Tapestry

An exploration of convergence and divergence in the realm of design. At FIELD, everyone is a polymath, drawing inspiration from diverse fields and perspectives to spark fresh ideas and unexpected connections. Through our diverse backgrounds and multifaceted skills, we showcase the power of converging talents to drive innovation and creativity.

Our work explores the convergence of technology and human experiences, with curiosity and experimentation serving as our guiding light. Through a multidisciplinary approach, we harness the collective talents of our team to spark transformative ideas and push the boundaries of what is possible.

This talk delves into the dynamic landscape of innovation and understanding what today’s creativity tapestry is made from — the convergence and divergence of human minds and technology.