AK Fentanyl Response was founded by clinical psychologist Sandy Snodgrass, whose son Bruce was tragically killed by fentanyl poisoning in 2021. In the years since, Sandy has dedicated herself to sharing her story to increase awareness of the dangers of fentanyl, advocate for meaningful legislative action, and emphasize the importance of Naloxone kit availability and training.
Sandy works regularly with the DEA, local government representatives, U.S. Senators, and the Alaska Governor to address the growing impact of fentanyl on communities across Alaska.
Robert "Bruce" Snodgrass
Sandy Snodgrass
In June 2022, legislation titled Bruce’s Law, named in honor of Sandy’s son, was officially introduced to Congress by Alaska Senators Lisa Murkowski and Dan Sullivan, alongside Senators Dianne Feinstein of California and Maggie Hassan of New Hampshire. The bill was designed to authorize a national public education and awareness campaign focused on the dangers of drugs that may be contaminated with fentanyl, as well as additional preventative measures related to drug use and addiction.
In December 2025, Bruce’s Law was passed by Congress and signed into law by the President. The passage of the bill represents a significant step forward in expanding education, prevention, and awareness efforts, work that remains at the heart of AK Fentanyl Response.
Sandy and the President at the signing of Bruce’s Law in the Oval Office, December 1, 2025.
