Events and Webinars

OpenAI just launched ChatGPT 5.4. Zapier got early access and we put it through a new eval and our own workflows and agents to see how well it performs.

Join Zapier’s Head of AI, Anna Marie Clifton, for a live AMA where we’ll:

– Break down how we benchmark models on real business workflows

– Explain what our “pass rate” actually measures

– Demo 5.4 inside real automations (Zaps, agents, and MCP)

– Answer your questions live

Bring your questions.

Most marketing teams are stuck: AI tools promise to save time, but marketers still spend hours every week on repetitive, manual work. Even on a team that has some legendary Zap and Agents builders like the Zapier marketing team!

The problem isn't access to AI, ChatGPT and Claude are great for conversations, but they can't actually do work. They can't read your positioning docs, access your customer data, pull from your tech stack, or build automated workflows that persist beyond a single chat session.

So we decided to get fancy and turned to Cursor+ Zapier MCP.

Last week, we trained Zapier’s 70 person marketing team on how to use Cursor + Zapier MCP to develop new agentic workflows. And now, we want to show you what some of our teammates built, why, and what the impact was. 

We think we are building the future of marketing in real-time. Join us to see for yourself and be the judge!